AnalyseLogic.php 37 KB

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  1. <?php
  2. // 运营分析
  3. namespace app\v1\logic\dataReport;
  4. use plugin\saiadmin\basic\BaseLogic;
  5. use plugin\saiadmin\exception\ApiException;
  6. use support\think\Db;
  7. class AnalyseLogic extends BaseLogic
  8. {
  9. // 注册按日
  10. public function getRegDayDataList($params)
  11. {
  12. $params = $this->searchByAuth($params);
  13. $whereRaw = $this->getCommonWhereRaw($params);
  14. $field = "SUM(reg_total) AS reg_total, tdate,game_id";
  15. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  16. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'game_id,tdate');
  17. $data = [];
  18. foreach ($baseData as $row) {
  19. $tdate = $row['tdate'];
  20. $game_id = $row['game_id'];
  21. $data[$game_id][$tdate] = $row['reg_total'];
  22. $data[$game_id]['total'] = !empty($data[$game_id]['total']) ? $data[$game_id]['total'] + $row['reg_total'] : $row['reg_total'];
  23. $data[$game_id]['game_id'] = $game_id;
  24. }
  25. $list = array_values($data);
  26. $totalRow = ['game_id' => '合计'];
  27. foreach ($list as $row) {
  28. $totalRow['total'] = !empty($totalRow['total']) ? ($totalRow['total'] + $row['total']) : $row['total'];
  29. foreach ($row as $key => $value) {
  30. if ($key == 'total' || $key == 'game_id') {
  31. continue;
  32. }
  33. $totalRow[$key] = !empty($totalRow[$key]) ? $totalRow[$key] + $value : $value;
  34. }
  35. }
  36. // 获取两个注册日期之间的日期列表
  37. $dateList = getDateRange($params['reg_date'][0], $params['reg_date'][1]);
  38. $columnsData = [
  39. [
  40. 'title' => '游戏ID',
  41. 'dataIndex' => 'game_id',
  42. 'width' => 120,
  43. ],
  44. [
  45. 'title' => '游戏',
  46. 'dataIndex' => 'game_name',
  47. 'width' => 120,
  48. ],
  49. [
  50. 'title' => '合计',
  51. 'dataIndex' => 'total',
  52. 'width' => 120,
  53. ]
  54. ];
  55. foreach ($dateList as $date) {
  56. $columnsData[] = [
  57. 'title' => $date,
  58. 'dataIndex' => $date,
  59. 'width' => 120,
  60. ];
  61. }
  62. $result['data'] = $list;
  63. $result['totalRow'] = $totalRow;
  64. $result['columns'] = $columnsData;
  65. return $result;
  66. }
  67. /*
  68. 数据总览
  69. */
  70. public function getRegHourDataList($where)
  71. {
  72. $params = $this->searchByAuth($where);
  73. $field = "SUM(role_create_user) AS role_create_user, tdate,game_id,thour";
  74. $regDate = $where['reg_date'];
  75. // 将$regDate转化为年月格式,如202509
  76. $ym = date('Ym', strtotime($regDate));
  77. $tableName = 'base_total_hour_' . $ym;
  78. $whereRaw = 'WHERE 1=1';
  79. if (!empty($params['game_id'])) {
  80. $whereRaw .= " AND game_id IN(" . implode(',', $params['game_id']) . ")";
  81. }
  82. if (!empty($params['reg_date'])) {
  83. $whereRaw .= " AND tdate = '" . $params['reg_date'] . "'";
  84. }
  85. $sql = "SELECT {$field} FROM {$tableName} {$whereRaw} GROUP BY game_id,thour,tdate";
  86. $baseData = Db::connect('db_data_report')->query($sql);
  87. $data = [];
  88. foreach ($baseData as &$row) {
  89. $game_id = $row['game_id'];
  90. $thour = $row['thour'];
  91. $data[$game_id]['h' . $thour] = $row['role_create_user'];
  92. $data[$game_id]['total'] = !empty($data[$game_id]['total']) ? $data[$game_id]['total'] + $row['role_create_user'] : $row['role_create_user'];
  93. $data[$game_id]['game_id'] = $game_id;
  94. }
  95. $list = array_values($data);
  96. $totalRow = ['game_id' => '合计'];
  97. foreach ($list as &$row) {
  98. $totalRow['total'] = !empty($totalRow['total']) ? $totalRow['total'] + $row['total'] : $row['total'];
  99. foreach ($row as $key => $value) {
  100. if ($key == 'total' || $key == 'game_id') {
  101. continue;
  102. }
  103. $totalRow[$key] = !empty($totalRow[$key]) ? $totalRow[$key] + $value : $value;
  104. }
  105. }
  106. $result['data'] = $list;
  107. $result['totalRow'] = $totalRow;
  108. return $result;
  109. }
  110. /*
  111. 数据总览(按月)
  112. */
  113. public function getRetentionDayDataList($where)
  114. {
  115. $params = $this->searchByAuth($where);
  116. // 构建whereSql
  117. $whereRaw = '';
  118. if (!empty($params['game_id'])) {
  119. $whereRaw .= " AND game_id IN(" . implode(',', $params['game_id']) . ")";
  120. }
  121. if (!empty($params['reg_date'])) {
  122. $whereRaw .= " AND tdate BETWEEN '{$params['reg_date'][0]}' AND '{$params['reg_date'][1]}'";
  123. }
  124. $data = [];
  125. $totalRow = ['game_id' => '合计'];
  126. $baseField = "SUM(reg_total) AS reg_total, tdate,game_id";
  127. $activeField = "SUM(active_total) AS active_total, reg_date,game_id,days";
  128. // 1. 查询每天的注册数,根据注册时间,游戏
  129. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  130. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $baseField, 'game_id,tdate');
  131. $baseData = array_column($baseData, null, 'tdate');
  132. // 2. 查询每天的活跃数,根据注册时间,游戏,留存天数
  133. $activeWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  134. if (!empty($params['days'])) {
  135. $activeWhereSql .= " AND days = {$params['days']}";
  136. }
  137. $activeData = $this->generateUnionList('game_active_day', $yearRange, $activeWhereSql, $activeField, 'game_id,reg_date');
  138. $activeData = array_column($activeData, null, 'reg_date');
  139. foreach ($baseData as $row) {
  140. $game_id = $row['game_id'];
  141. $tdate = $row['tdate'];
  142. $data[$game_id]['game_id'] = $game_id;
  143. $data[$game_id][$tdate]['reg_total'] = $row['reg_total'];
  144. $data[$game_id][$tdate]['active_total'] = !empty($activeData[$tdate]['active_total']) ? $activeData[$tdate]['active_total'] : 0;
  145. $data[$game_id][$tdate]['retention_total'] = getPercent($data[$game_id][$tdate]['active_total'], $data[$game_id][$tdate]['reg_total']);
  146. // 每日合计
  147. $data[$game_id]['total_reg_total'] = !empty($data[$game_id]['total_reg_total']) ? $data[$game_id]['total_reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  148. $data[$game_id]['total_active_total'] = !empty($data[$game_id]['total_active_total']) ? $data[$game_id]['total_active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  149. // 底部合计
  150. $totalRow['total_reg_total'] = !empty($totalRow['total_reg_total']) ? $totalRow['total_reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  151. $totalRow['total_active_total'] = !empty($totalRow['total_active_total']) ? $totalRow['total_active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  152. $totalRow[$tdate]['reg_total'] = !empty($totalRow[$tdate]['reg_total']) ? $totalRow[$tdate]['reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  153. $totalRow[$tdate]['active_total'] = !empty($totalRow[$tdate]['active_total']) ? $totalRow[$tdate]['active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  154. }
  155. $data = array_values($data);
  156. foreach ($data as &$row) {
  157. foreach ($row as $key => $value) {
  158. if ($key == 'total_reg_total' || $key == 'game_id') {
  159. continue;
  160. }
  161. if ($key == 'total_active_total') {
  162. $row['total'] = getPercent($row['total_active_total'], $row['total_reg_total']);
  163. } else {
  164. $row[$key] = getPercent($value['active_total'], $value['reg_total']);
  165. }
  166. }
  167. }
  168. foreach ($totalRow as $totalKey => &$row) {
  169. if ($totalKey == 'game_id' || $totalKey == 'total_active_total' || $totalKey == 'total_reg_total') {
  170. continue;
  171. }
  172. $totalRow[$totalKey] = getPercent($row['active_total'], $row['reg_total']);
  173. }
  174. $totalRow['total'] = getPercent($totalRow['total_active_total']??0, $totalRow['total_reg_total']??0);
  175. // 获取两个注册日期之间的日期列表
  176. $dateList = getDateRange($where['reg_date'][0], $where['reg_date'][1]);
  177. $columnsData = [
  178. [
  179. 'title' => '游戏ID',
  180. 'dataIndex' => 'game_id',
  181. 'width' => 120,
  182. ],
  183. [
  184. 'title' => '游戏',
  185. 'dataIndex' => 'game_name',
  186. 'width' => 120,
  187. ],
  188. [
  189. 'title' => '合计',
  190. 'dataIndex' => 'total',
  191. 'width' => 120,
  192. ]
  193. ];
  194. foreach ($dateList as $date) {
  195. $columnsData[] = [
  196. 'title' => $date,
  197. 'dataIndex' => $date,
  198. 'width' => 120,
  199. ];
  200. }
  201. $result['data'] = $data;
  202. $result['totalRow'] = $totalRow;
  203. $result['columns'] = $columnsData;
  204. return $result;
  205. }
  206. // 数据总览
  207. public function getDataOverview($where)
  208. {
  209. $params = $this->searchByAuth($where);
  210. $whereRaw = $this->getCommonWhereRaw($params);
  211. // 基础汇总信息
  212. $field = "
  213. SUM(login_total) AS login_total,
  214. SUM(reg_total) AS reg_total,
  215. SUM(pay_total) AS pay_total,
  216. SUM(pay_num) AS pay_num,
  217. SUM(reg_login_total) AS reg_login_total,
  218. SUM(reg_pay_num) AS reg_pay_num,
  219. SUM(reg_pay_total) AS reg_pay_total,
  220. SUM(old_login_total) AS old_login_total,
  221. tdate";
  222. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  223. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'tdate');
  224. if (empty($baseData)) {
  225. return [
  226. 'data' => [],
  227. 'totalRow' => []
  228. ];
  229. }
  230. $actWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  231. $actWhereSql .= " AND days = 1";
  232. $actData = $this->generateUnionList('game_active_day', $yearRange, $actWhereSql, 'SUM(active_total) AS active_total,reg_date', 'reg_date');
  233. $actData = array_column($actData, null, 'reg_date');
  234. $totalRow = [
  235. 'tdate' => '合计'
  236. ];
  237. foreach ($baseData as &$row) {
  238. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 总用户 - 登陆总数
  239. $totalRow['reg_login_total'] = !empty($totalRow['reg_login_total']) ? $totalRow['reg_login_total'] + $row['reg_login_total'] : $row['reg_login_total']; // 新用户 - 注册登陆总数
  240. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 总用户 - 付费人数
  241. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 总用户 - 付费金额
  242. $totalRow['old_login_total'] = !empty($totalRow['old_login_total']) ? $totalRow['old_login_total'] + $row['old_login_total'] : $row['old_login_total']; // 老用户 - 登陆总数
  243. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? $totalRow['reg_total'] + $row['reg_total'] : $row['reg_total']; // 新用户 - 注册总数
  244. $totalRow['reg_pay_num'] = !empty($totalRow['reg_pay_num']) ? $totalRow['reg_pay_num'] + $row['reg_pay_num'] : $row['reg_pay_num']; // 新用户 - 注册付费数
  245. $totalRow['reg_pay_total'] = !empty($totalRow['reg_pay_total']) ? $totalRow['reg_pay_total'] + $row['reg_pay_total'] : $row['reg_pay_total']; // 新用户 - 注册付费金额
  246. $totalRow['active'] = !empty($totalRow['active']) ? $totalRow['active'] + $actData[$row['tdate']]['active_total'] ?? 0 : $actData[$row['tdate']]['active_total'] ?? 0; // 次留数
  247. $row['active'] = !empty($actData[$row['tdate']]['active_total']) ? $actData[$row['tdate']]['active_total'] : 0; // 次留数
  248. $row['arpu'] = getRound($row['pay_total'], $row['pay_num']); // 总用户 - ARPU
  249. $row['pay_rate'] = getPercent($row['pay_num'], $row['login_total']); // 总用户 - 付费率
  250. $row['reg_pay_rate'] = getPercent($row['reg_pay_num'], $row['reg_total']); // 新用户 - 注册付费率
  251. $row['reg_arpu'] = getRound($row['reg_pay_total'], $row['reg_pay_num']); // 新用户 - 注册付费ARPU
  252. $row['act_rate'] = getPercent($row['active'], $row['reg_total']); // 新用户 - 次留率
  253. $row['old_pay_num'] = $row['pay_num'] - $row['reg_pay_num']; // 老用户 - 付费人数
  254. $row['old_pay_total'] = $row['pay_total'] - $row['reg_pay_total']; // 老用户 - 付费金额
  255. $row['old_pay_rate'] = getPercent($row['old_pay_num'], $row['old_login_total']); // 老用户 - 付费率
  256. $row['old_arpu'] = getRound($row['old_pay_total'], $row['old_pay_num']); // 老用户 - 付费ARPU
  257. }
  258. $totalRow['arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 总用户 - ARPU
  259. $totalRow['pay_rate'] = getPercent($totalRow['pay_num'], $totalRow['login_total']); // 总用户 - 付费率
  260. $totalRow['reg_pay_rate'] = getPercent($totalRow['reg_pay_num'], $totalRow['reg_total']); // 新用户 - 注册付费率
  261. $totalRow['reg_arpu'] = getRound($totalRow['reg_pay_total'], $totalRow['reg_pay_num']); // 新用户 - 注册付费ARPU
  262. $totalRow['old_pay_num'] = $totalRow['pay_num'] - $totalRow['reg_pay_num']; // 老用户 - 付费人数
  263. $totalRow['old_pay_total'] = $totalRow['pay_total'] - $totalRow['reg_pay_total']; // 老用户 - 付费金额
  264. $totalRow['old_pay_rate'] = getPercent($totalRow['old_pay_num'], $totalRow['old_login_total']); // 老用户 - 付费率
  265. $totalRow['old_arpu'] = getRound($totalRow['old_pay_total'], $totalRow['old_pay_num']); // 老用户 - 付费ARPU
  266. $totalRow['act_rate'] = getPercent($totalRow['active'], $totalRow['reg_total']); // 次留率
  267. return [
  268. 'data' => $baseData,
  269. 'totalRow' => $totalRow
  270. ];
  271. }
  272. // 数据总览(按月)
  273. public function getDataOverviewByMonth($where)
  274. {
  275. $params = $this->searchByAuth($where);
  276. // 根据渠道名称获取渠道ID
  277. if (!empty($params['agent_name'])) {
  278. $agentData = Db::connect('db_advert')->query("SELECT id,name FROM agent_list WHERE name = '{$params['agent_name']}'");
  279. $params['agent_id'] = $agentData[0]['id'] ?? 0;
  280. }
  281. $whereRaw = $this->getCommonWhereRaw($params);
  282. // 基础汇总信息
  283. $field = "
  284. SUM(login_total) AS login_total,
  285. SUM(reg_total) AS reg_total,
  286. SUM(pay_total) AS pay_total,
  287. SUM(pay_num) AS pay_num,
  288. SUM(reg_login_total) AS reg_login_total,
  289. SUM(reg_pay_num) AS reg_pay_num,
  290. SUM(reg_pay_total) AS reg_pay_total,
  291. SUM(old_login_total) AS old_login_total,
  292. date_format(`tdate`, '%Y-%m') AS mdate";
  293. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  294. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'mdate');
  295. if (empty($baseData)) {
  296. return [
  297. 'data' => [],
  298. 'totalRow' => []
  299. ];
  300. }
  301. $actWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  302. $actWhereSql .= " AND days = 1";
  303. $actData = $this->generateUnionList('game_active_day', $yearRange, $actWhereSql, 'SUM(active_total) AS active_total,date_format(reg_date, "%Y-%m") AS mdate', 'mdate');
  304. $actData = array_column($actData, null, 'mdate');
  305. $totalRow = [
  306. 'mdate' => '合计'
  307. ];
  308. foreach ($baseData as &$row) {
  309. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 总用户 - 登陆总数
  310. $totalRow['reg_login_total'] = !empty($totalRow['reg_login_total']) ? $totalRow['reg_login_total'] + $row['reg_login_total'] : $row['reg_login_total']; // 新用户 - 注册登陆总数
  311. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 总用户 - 付费人数
  312. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 总用户 - 付费金额
  313. $totalRow['old_login_total'] = !empty($totalRow['old_login_total']) ? $totalRow['old_login_total'] + $row['old_login_total'] : $row['old_login_total']; // 老用户 - 登陆总数
  314. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? $totalRow['reg_total'] + $row['reg_total'] : $row['reg_total']; // 新用户 - 注册总数
  315. $totalRow['reg_pay_num'] = !empty($totalRow['reg_pay_num']) ? $totalRow['reg_pay_num'] + $row['reg_pay_num'] : $row['reg_pay_num']; // 新用户 - 注册付费数
  316. $totalRow['reg_pay_total'] = !empty($totalRow['reg_pay_total']) ? $totalRow['reg_pay_total'] + $row['reg_pay_total'] : $row['reg_pay_total']; // 新用户 - 注册付费金额
  317. $totalRow['active'] = !empty($totalRow['active']) ? $totalRow['active'] + $actData[$row['mdate']]['active_total'] ?? 0 : $actData[$row['mdate']]['active_total'] ?? 0; // 次留数
  318. $row['active'] = !empty($actData[$row['mdate']]['active_total']) ? $actData[$row['mdate']]['active_total'] : 0; // 次留数
  319. $row['arpu'] = getRound($row['pay_total'], $row['pay_num']); // 总用户 - ARPU
  320. $row['pay_rate'] = getPercent($row['pay_num'], $row['login_total']); // 总用户 - 付费率
  321. $row['reg_pay_rate'] = getPercent($row['reg_pay_num'], $row['reg_total']); // 新用户 - 注册付费率
  322. $row['reg_arpu'] = getRound($row['reg_pay_total'], $row['reg_pay_num']); // 新用户 - 注册付费ARPU
  323. $row['act_rate'] = getPercent($row['active'], $row['reg_total']); // 新用户 - 次留率
  324. $row['old_pay_num'] = $row['pay_num'] - $row['reg_pay_num']; // 老用户 - 付费人数
  325. $row['old_pay_total'] = $row['pay_total'] - $row['reg_pay_total']; // 老用户 - 付费金额
  326. $row['old_pay_rate'] = getPercent($row['old_pay_num'], $row['old_login_total']); // 老用户 - 付费率
  327. $row['old_arpu'] = getRound($row['old_pay_total'], $row['old_pay_num']); // 老用户 - 付费ARPU
  328. }
  329. $totalRow['arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 总用户 - ARPU
  330. $totalRow['pay_rate'] = getPercent($totalRow['pay_num'], $totalRow['login_total']); // 总用户 - 付费率
  331. $totalRow['reg_pay_rate'] = getPercent($totalRow['reg_pay_num'], $totalRow['reg_total']); // 新用户 - 注册付费率
  332. $totalRow['reg_arpu'] = getRound($totalRow['reg_pay_total'], $totalRow['reg_pay_num']); // 新用户 - 注册付费ARPU
  333. $totalRow['old_pay_num'] = $totalRow['pay_num'] - $totalRow['reg_pay_num']; // 老用户 - 付费人数
  334. $totalRow['old_pay_total'] = $totalRow['pay_total'] - $totalRow['reg_pay_total']; // 老用户 - 付费金额
  335. $totalRow['old_pay_rate'] = getPercent($totalRow['old_pay_num'], $totalRow['old_login_total']); // 老用户 - 付费率
  336. $totalRow['old_arpu'] = getRound($totalRow['old_pay_total'], $totalRow['old_pay_num']); // 老用户 - 付费ARPU
  337. $totalRow['act_rate'] = getPercent($totalRow['active'], $totalRow['reg_total']); // 次留率
  338. return [
  339. 'data' => $baseData,
  340. 'totalRow' => $totalRow
  341. ];
  342. }
  343. /**
  344. * 收入分析
  345. */
  346. public function getIncomeAnalysis($where)
  347. {
  348. $params = $this->searchByAuth($where);
  349. $tdate = $params['reg_date'] ?? date('Y-m-d');
  350. $ldate = date('Y-m-d', strtotime($tdate . ' -1 days'));
  351. $wdate = date('Y-m-d', strtotime($tdate . ' -7 days'));
  352. unset($params['reg_date']);
  353. $whereRaw = $this->getCommonWhereRaw($params);
  354. $whereRaw .= " AND tdate IN ('{$tdate}','{$ldate}','{$wdate}')";
  355. $field = "
  356. SUM(pay_total) AS pay_total,
  357. SUM(pay_num) AS pay_num,
  358. SUM(login_total) AS login_total,
  359. game_id,
  360. tdate";
  361. $year = (int)date('Y', strtotime($tdate));
  362. $tableName = 'base_total_day_' . $year;
  363. $baseData = Db::connect('db_data_report')->query("SELECT {$field} FROM {$tableName} WHERE {$whereRaw} GROUP BY game_id,tdate");
  364. if (empty($baseData)) {
  365. return [
  366. 'data' => [],
  367. 'totalRow' => []
  368. ];
  369. }
  370. // 计算今日,所有游戏总充值
  371. $totalRow = [
  372. 'game_id' => '合计',
  373. ];
  374. $allTotal = 0;
  375. $data = [];
  376. foreach ($baseData as &$row) {
  377. // 查询日期数据
  378. if ($row['tdate'] == $tdate) {
  379. $gameId = $row['game_id'];
  380. $data[$gameId]['game_id'] = $gameId;
  381. $data[$gameId]['login_total'] = $row['login_total']; // DAU
  382. $data[$gameId]['pay_total'] = $row['pay_total'] ?? 0; // 今日充值
  383. $data[$gameId]['pay_num'] = $row['pay_num'] ?? 0; // 今日付费人数
  384. $data[$gameId]['pay_arpu'] = getRound($row['pay_total'], $row['pay_num']); // 今日付费ARPU
  385. $allTotal += $row['pay_total'];
  386. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 今日充值
  387. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 今日付费人数
  388. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 今日登陆人数
  389. }
  390. // 查询昨天数据
  391. if ($row['tdate'] == $ldate) {
  392. $gameId = $row['game_id'];
  393. $data[$gameId]['yestoday_pay_total'] = $row['pay_total'] ?? 0; // 昨日充值
  394. $totalRow['yestoday_pay_total'] = !empty($totalRow['yestoday_pay_total']) ? $totalRow['yestoday_pay_total'] + $row['pay_total'] : $row['pay_total']; // 昨日充值
  395. }
  396. // 查询7天前数据
  397. if ($row['tdate'] == $wdate) {
  398. $gameId = $row['game_id'];
  399. $data[$gameId]['week_pay_total'] = $row['pay_total'] ?? 0; // 7天前充值
  400. $totalRow['week_pay_total'] = !empty($totalRow['week_pay_total']) ? $totalRow['week_pay_total'] + $row['pay_total'] : $row['pay_total']; // 7天前充值
  401. }
  402. }
  403. $totalRow['pay_arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 今日充值ARPU
  404. $totalRow['pay_ratio'] = getPercent($totalRow['pay_total'], $allTotal); // 今日充值占比
  405. $totalRow['pay_increase_yestoday'] = $totalRow['pay_total'] - $totalRow['yestoday_pay_total']; // 昨日增长
  406. $totalRow['pay_increase_week'] = $totalRow['pay_total'] - $totalRow['week_pay_total']; // 7天增长
  407. foreach ($data as &$row) {
  408. $row['pay_ratio'] = getPercent($row['pay_total'], $allTotal); // 今日充值占比
  409. $row['pay_increase_yestoday'] = $row['pay_total'] - $row['yestoday_pay_total']; // 昨日增长
  410. $row['pay_increase_week'] = $row['pay_total'] - $row['week_pay_total']; // 7天增长
  411. }
  412. return [
  413. 'data' => array_values($data),
  414. 'totalRow' => $totalRow
  415. ];
  416. }
  417. /**
  418. * 付费留存
  419. * 1. 登录日志表:sdk_login_log_, 查找符合注册时间的用户, 获取用户id
  420. *
  421. * inner join ON login.uid = order.uid,
  422. *
  423. * 2. 根据用户id,去订单表,筛选出,次留、2留的日期为充值日期, 从而获取充值人数
  424. * 3. 根据注册时间,获取总的pay_num
  425. */
  426. public function getPayRetention($where)
  427. {
  428. $params = $this->searchByAuth($where);
  429. // 判断不能超过90天查询
  430. $days = getDateNum($where['reg_date'][0], $where['reg_date'][1]);
  431. if ($days > 90) {
  432. throw new ApiException('时间查询范围请勿超过90天');
  433. }
  434. $whereParams = $params;
  435. unset($whereParams['reg_date']);
  436. $whereRaw = $this->getCommonWhereRaw($whereParams);
  437. $whereRaw = str_replace('tdate', 'reg_date', $whereRaw);
  438. // 1. 根据注册时间,获取注册付费人数
  439. $payData = Db::connect('db_game_log')->query("
  440. SELECT
  441. SUBSTRING(reg_date,1,10) as dimension,
  442. COUNT(DISTINCT uid) as pay_num
  443. FROM sdk_order_success
  444. WHERE {$whereRaw} AND reg_date BETWEEN '{$params['reg_date'][0]} 00:00:00' AND '{$params['reg_date'][1]} 23:59:59'
  445. GROUP BY
  446. dimension
  447. ");
  448. $payDataMap = array_column($payData, null, 'dimension');
  449. // 2. 计算留存付费的人数
  450. $sqlArr = [];
  451. $medate = date("Y-m-d", strtotime("+ 60 day", strtotime($params['reg_date'][1])));
  452. $monthRange = getMonthRange($params['reg_date'][0], $medate);
  453. foreach ($monthRange as $month) {
  454. $tableName = 'sdk_login_log_' . $month;
  455. $sqlArr[] = "
  456. SELECT
  457. CONCAT(FROM_UNIXTIME(reg_time, '%Y-%m-%d'), '|', TIMESTAMPDIFF(DAY, FROM_UNIXTIME(reg_time), FROM_UNIXTIME(login_time))) AS dimension,
  458. FROM_UNIXTIME(reg_time, '%Y-%m-%d') AS reg_date,
  459. TIMESTAMPDIFF(DAY, FROM_UNIXTIME(reg_time), FROM_UNIXTIME(login_time)) AS day_num,
  460. COUNT(DISTINCT a.user_name) AS remain_num
  461. FROM {$tableName} AS a
  462. INNER JOIN (
  463. SELECT
  464. DISTINCT user_name
  465. FROM sdk_order_success
  466. WHERE 1=1
  467. {$whereRaw} AND reg_date BETWEEN '{$params['reg_date'][0]} 00:00:00' AND '{$params['reg_date'][1]} 23:59:59'
  468. ) AS b ON a.user_name = b.user_name
  469. WHERE 1=1
  470. {$whereRaw} AND reg_time BETWEEN " . strtotime($params['reg_date'][0] . " 00:00:00") . " AND " . strtotime($params['reg_date'][1] . " 23:59:59") . "
  471. GROUP BY dimension
  472. ";
  473. }
  474. $sql = implode(" UNION ALL ", $sqlArr);
  475. $remainData = Db::connect('db_game_log')->query($sql);
  476. $remainData = $remainData ? array_column($remainData, null, "dimension") : [];
  477. $regDateRange = getDateRange($params['reg_date'][0], $params['reg_date'][1]);
  478. $remainRange = [];
  479. for ($i = 2; $i <= 30; $i++) {
  480. $remainRange[] = $i;
  481. }
  482. $remainRange = array_merge($remainRange, [35, 40, 45, 50, 55, 60]);
  483. $data = [];
  484. foreach ($regDateRange as $regDate) {
  485. $row['reg_date'] = $regDate;
  486. $row['reg_pay_num'] = $payDataMap[$regDate]['pay_num'] ?? '';
  487. foreach ($remainRange as $remainNum) {
  488. $dimension = $regDate . "|" . ($remainNum - 1);
  489. $row['remain_' . $remainNum] = $remainData[$dimension]['remain_num'] ?? '';
  490. }
  491. $data[] = $row;
  492. }
  493. // 合计
  494. $totalRow = [
  495. 'reg_date' => '合计',
  496. ];
  497. // 计算合计
  498. if ($data) foreach ($data as $item) {
  499. $totalRow['reg_pay_num'] = $totalRow['reg_pay_num'] ?? 0;
  500. $totalRow['reg_pay_num'] = $totalRow['reg_pay_num']? $totalRow['reg_pay_num']+$item['reg_pay_num'] : $item['reg_pay_num'];
  501. foreach ($remainRange as $remainNum) {
  502. $key = 'remain_' . $remainNum;
  503. $totalRow[$key] = $totalRow[$key] ?? 0;
  504. $totalRow[$key] = $totalRow[$key] ? $totalRow[$key] + $item[$key] : $item[$key];
  505. }
  506. }
  507. // 计算比率
  508. if ($params['show_type'] == 'rate') {
  509. if ($data) foreach ($remainRange as $remainNum) {
  510. $key = 'remain_' . $remainNum;
  511. $totalRow[$key] = $totalRow[$key] ? getPercent($totalRow[$key], $totalRow['reg_pay_num']) : '';
  512. foreach ($data as &$val) {
  513. $val[$key] = $val[$key] ? getPercent($val[$key], $val['reg_pay_num']) : '';
  514. }
  515. }
  516. }
  517. return [
  518. 'data' => $data,
  519. 'totalRow' => $totalRow
  520. ];
  521. }
  522. // 生成基础小时统计表的联合查询列表
  523. public function getChartData($where)
  524. {
  525. $params = $this->searchByAuth($where);
  526. $type = $params['compare_type'] ?? 'day';
  527. // 如果按照天对比
  528. if ($type === 'day') {
  529. $data1 = [];
  530. $data2 = [];
  531. $data1Res = [];
  532. $data2Res = [];
  533. $field = "
  534. SUM(reg_total) as reg,
  535. SUM(old_login_total) as login,
  536. SUM(pay_total) as pay,
  537. tdate
  538. ";
  539. // 获取对比日期1的数据, 注册、登录、充值
  540. $params['reg_date'] = $params['compare_date1'];
  541. $whereRaw1 = $this->getCommonWhereRaw($params);
  542. $yearRange = getYearRange($params['compare_date1'][0], $params['compare_date1'][1]);
  543. $baseData1 = $this->generateUnionList('base_total_day', $yearRange, $whereRaw1, $field, 'tdate');
  544. foreach ($baseData1 as $item) {
  545. $data1Res[$item['tdate']]['reg'] = $item['reg'];
  546. $data1Res[$item['tdate']]['pay'] = $item['pay'];
  547. $data1Res[$item['tdate']]['login'] = $item['login'];
  548. }
  549. // 获取对比日期2的数据, 注册、登录、充值
  550. $params['reg_date'] = $params['compare_date2'];
  551. $whereRaw2 = $this->getCommonWhereRaw($params);
  552. $yearRange = getYearRange($params['compare_date2'][0], $params['compare_date2'][1]);
  553. $baseData2 = $this->generateUnionList('base_total_day', $yearRange, $whereRaw2, $field, 'tdate');
  554. foreach ($baseData2 as $item) {
  555. $data2Res[$item['tdate']]['reg'] = $item['reg'];
  556. $data2Res[$item['tdate']]['pay'] = $item['pay'];
  557. $data2Res[$item['tdate']]['login'] = $item['login'];
  558. }
  559. // 获取消耗数据1
  560. $params['reg_date'] = $params['compare_date1'];
  561. $costWhereSql1 = $this->getCommonWhereRaw($params);
  562. $costData1 = Db::connect('db_advert')->query("
  563. SELECT SUM(money) as money, tdate
  564. FROM media_cost
  565. WHERE 1=1 {$costWhereSql1}
  566. GROUP BY tdate
  567. ");
  568. foreach ($costData1 as $item) {
  569. $data1Res[$item['tdate']]['cost'] = $item['money'];
  570. }
  571. // 获取消耗数据2
  572. $params['reg_date'] = $params['compare_date2'];
  573. $costWhereSql2 = $this->getCommonWhereRaw($params);
  574. $costData2 = Db::connect('db_advert')->query("
  575. SELECT SUM(money) as money, tdate
  576. FROM media_cost
  577. WHERE 1=1 {$costWhereSql2}
  578. GROUP BY tdate
  579. ");
  580. foreach ($costData2 as $item) {
  581. $data2Res[$item['tdate']]['cost'] = $item['money'];
  582. }
  583. // 获取两个日期之间的所有日期
  584. $day1Date = getDateRange($params['compare_date1'][0], $params['compare_date1'][1]);
  585. $day2Date = getDateRange($params['compare_date2'][0], $params['compare_date2'][1]);
  586. foreach ($day1Date as $k => $d) {
  587. $data1['days'][$k] = $d;
  588. $data1['pay'][$k] = !empty($data1Res[$d]['pay']) ? round((float)$data1Res[$d]['pay'], 2) : 0;
  589. $data1['cost'][$k] = !empty($data1Res[$d]['cost']) ? round((float)$data1Res[$d]['cost'], 2) : 0;
  590. $data1['reg'][$k] = !empty($data1Res[$d]['reg']) ? (int)$data1Res[$d]['reg'] : 0;
  591. $data1['login'][$k] = !empty($data1Res[$d]['login']) ? (int)$data1Res[$d]['login'] : 0;
  592. }
  593. foreach ($day2Date as $k => $d) {
  594. $data2['days'][$k] = $d;
  595. $data2['pay'][$k] = !empty($data2Res[$d]['pay']) ? round((float)$data2Res[$d]['pay'], 2) : 0;
  596. $data2['cost'][$k] = !empty($data2Res[$d]['cost']) ? round((float)$data2Res[$d]['cost'], 2) : 0;
  597. $data2['reg'][$k] = !empty($data2Res[$d]['reg']) ? (int)$data2Res[$d]['reg'] : 0;
  598. $data2['login'][$k] = !empty($data2Res[$d]['login']) ? (int)$data2Res[$d]['login'] : 0;
  599. }
  600. // 格式化x轴的时间
  601. $forData = [];
  602. $days1 = [];
  603. $days2 = [];
  604. if (count($data1['days']) > count($data2['days'])) {
  605. $forData = $data1['days'];
  606. } else {
  607. $forData = $data2['days'];
  608. }
  609. for ($i = 0; $i < count($forData); $i++) {
  610. $d1 = !empty($data1['days'][$i]) ? date("m-d", strtotime($data1['days'][$i])) : "";
  611. $d2 = !empty($data2['days'][$i]) ? date("m-d", strtotime($data2['days'][$i])) : "";
  612. $days1[] = $d1;
  613. $days2[] = $d2;
  614. }
  615. $data1['series'] = "日期1";
  616. $data2['series'] = "日期2";
  617. return [
  618. 'data1' => $data1,
  619. 'data2' => $data2,
  620. 'days1' => $days1,
  621. 'days2' => $days2
  622. ];
  623. }
  624. // 如果按小时对比
  625. if ($type === 'hour') {
  626. $data1 = [];
  627. $data2 = [];
  628. $data1Res = [];
  629. $data2Res = [];
  630. $field = "
  631. SUM(reg_total) as reg,
  632. SUM(old_login_total) as login,
  633. SUM(pay_total) as pay,
  634. SUM(cost) as cost,
  635. thour
  636. ";
  637. // 获取对比日期1的数据, 注册、登录、充值
  638. $params['reg_date'] = $params['compare_date1_date'];
  639. $whereRaw1 = $this->getCommonWhereRaw($params);
  640. $monthRange = getMonthRange($params['compare_date1'][0], $params['compare_date1'][1]);
  641. $baseData1 = $this->generateUnionList('base_total_hour', $monthRange, $whereRaw1, $field, 'thour');
  642. foreach ($baseData1 as $item) {
  643. $data1Res[$item['thour']]['reg'] = $item['reg'];
  644. $data1Res[$item['thour']]['pay'] = $item['pay'];
  645. $data1Res[$item['thour']]['login'] = $item['login'];
  646. $data1Res[$item['thour']]['cost'] = $item['cost'];
  647. }
  648. // 获取对比日期2的数据, 注册、登录、充值
  649. $params['reg_date'] = $params['compare_date2_date'];
  650. $whereRaw2 = $this->getCommonWhereRaw($params);
  651. $monthRange2 = getMonthRange($params['compare_date2'][0], $params['compare_date2'][1]);
  652. $baseData2 = $this->generateUnionList('base_total_hour', $monthRange2, $whereRaw2, $field, 'thour');
  653. foreach ($baseData2 as $item) {
  654. $data2Res[$item['thour']]['reg'] = $item['reg'];
  655. $data2Res[$item['thour']]['pay'] = $item['pay'];
  656. $data2Res[$item['thour']]['login'] = $item['login'];
  657. $data2Res[$item['thour']]['cost'] = $item['cost'];
  658. }
  659. $ndate = date("Y-m-d");
  660. $hour = date("H");
  661. for ($h = 0; $h < 24; $h++) {
  662. if ($params['compare_date1_date'] == $ndate && $h > $hour) {
  663. continue;
  664. }
  665. $data1['hour'][$h] = $h;
  666. $data1['pay'][$h] = !empty($data1Res[$h]) ? round((float)$data1Res[$h]['pay'] ?? 0, 2) : 0;
  667. $data1['cost'][$h] = !empty($data1Res[$h]) ? round((float)$data1Res[$h]['cost'] ?? 0, 2) : 0;
  668. $data1['reg'][$h] = !empty($data1Res[$h]) ? (int)$data1Res[$h]['reg'] ?? 0 : 0;
  669. $data1['login'][$h] = !empty($data1Res[$h]) ? (int)$data1Res[$h]['login'] ?? 0 : 0;
  670. }
  671. for ($h = 0; $h < 24; $h++) {
  672. if ($params['compare_date2_date'] == $ndate && $h > $hour) {
  673. continue;
  674. }
  675. $data2['hour'][$h] = $h;
  676. $data2['pay'][$h] = !empty($data2Res[$h]) ? round((float)$data2Res[$h]['pay'] ?? 0, 2) : 0;
  677. $data2['cost'][$h] = !empty($data2Res[$h]) ? round((float)$data2Res[$h]['cost'] ?? 0, 2) : 0;
  678. $data2['reg'][$h] = !empty($data2Res[$h]) ? (int)$data2Res[$h]['reg'] ?? 0 : 0;
  679. $data2['login'][$h] = !empty($data2Res[$h]) ? (int)$data2Res[$h]['login'] ?? 0 : 0;
  680. }
  681. $hour = [];
  682. for ($h = 0; $h < 24; $h++) {
  683. $hour[] = $h;
  684. }
  685. $data1['series'] = $params['compare_date1_date'];
  686. $data2['series'] = $params['compare_date2_date'];
  687. return [
  688. 'data1' => $data1,
  689. 'data2' => $data2,
  690. 'days1' => $hour,
  691. 'days2' => $hour
  692. ];
  693. }
  694. }
  695. }