AnalyseLogic.php 37 KB

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  1. <?php
  2. // 运营分析
  3. namespace app\v1\logic\dataReport;
  4. use plugin\saiadmin\basic\BaseLogic;
  5. use plugin\saiadmin\exception\ApiException;
  6. use support\think\Db;
  7. class AnalyseLogic extends BaseLogic
  8. {
  9. // 注册按日
  10. public function getRegDayDataList($params)
  11. {
  12. $params = $this->searchByAuth($params);
  13. $whereRaw = $this->getCommonWhereRaw($params);
  14. $field = "SUM(reg_total) AS reg_total, tdate, game_id";
  15. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  16. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'game_id,tdate');
  17. $data = [];
  18. foreach ($baseData as $row) {
  19. $game_id = $row['game_id'];
  20. $data[$game_id][$row['tdate']] = $row['reg_total'];
  21. $data[$game_id]['total'] = !empty($data[$game_id]['total']) ? $data[$game_id]['total'] + $row['reg_total'] : $row['reg_total'];
  22. $data[$game_id]['game_id'] = $game_id;
  23. }
  24. $list = array_values($data);
  25. $totalRow = ['game_id' => '合计'];
  26. foreach ($list as $row) {
  27. $totalRow['total'] = !empty($totalRow['total']) ? ($totalRow['total'] + $row['total']) : $row['total'];
  28. foreach ($row as $key => $value) {
  29. if ($key == 'total' || $key == 'game_id') {
  30. continue;
  31. }
  32. $totalRow[$key] = !empty($totalRow[$key]) ? $totalRow[$key] + $value : $value;
  33. }
  34. }
  35. // 获取两个注册日期之间的日期列表
  36. $dateList = getDateRange($params['reg_date'][0], $params['reg_date'][1]);
  37. $columnsData = [
  38. [
  39. 'title' => '游戏ID',
  40. 'dataIndex' => 'game_id',
  41. 'width' => 120,
  42. ],
  43. [
  44. 'title' => '游戏',
  45. 'dataIndex' => 'game_name',
  46. 'width' => 120,
  47. ],
  48. [
  49. 'title' => '合计',
  50. 'dataIndex' => 'total',
  51. 'width' => 120,
  52. ]
  53. ];
  54. foreach ($dateList as $date) {
  55. $columnsData[] = [
  56. 'title' => $date,
  57. 'dataIndex' => $date,
  58. 'width' => 120,
  59. ];
  60. }
  61. $result['data'] = $list;
  62. $result['totalRow'] = $totalRow;
  63. $result['columns'] = $columnsData;
  64. return $result;
  65. }
  66. /*
  67. 数据总览
  68. */
  69. public function getRegHourDataList($where)
  70. {
  71. $params = $this->searchByAuth($where);
  72. $field = "SUM(role_create_user) AS role_create_user, tdate,game_id,thour";
  73. $regDate = $where['reg_date'];
  74. // 将$regDate转化为年月格式,如202509
  75. $ym = date('Ym', strtotime($regDate));
  76. $tableName = 'base_total_hour_' . $ym;
  77. $whereRaw = 'WHERE 1=1';
  78. if (!empty($params['game_id'])) {
  79. $whereRaw .= " AND game_id IN(" . implode(',', $params['game_id']) . ")";
  80. }
  81. if (!empty($params['reg_date'])) {
  82. $whereRaw .= " AND tdate = '" . $params['reg_date'] . "'";
  83. }
  84. $sql = "SELECT {$field} FROM {$tableName} {$whereRaw} GROUP BY game_id,thour,tdate";
  85. $baseData = Db::connect('db_data_report')->query($sql);
  86. $data = [];
  87. foreach ($baseData as &$row) {
  88. $game_id = $row['game_id'];
  89. $thour = $row['thour'];
  90. $data[$game_id]['h' . $thour] = $row['role_create_user'];
  91. $data[$game_id]['total'] = !empty($data[$game_id]['total']) ? $data[$game_id]['total'] + $row['role_create_user'] : $row['role_create_user'];
  92. $data[$game_id]['game_id'] = $game_id;
  93. }
  94. $list = array_values($data);
  95. $totalRow = ['game_id' => '合计'];
  96. foreach ($list as &$row) {
  97. $totalRow['total'] = !empty($totalRow['total']) ? $totalRow['total'] + $row['total'] : $row['total'];
  98. foreach ($row as $key => $value) {
  99. if ($key == 'total' || $key == 'game_id') {
  100. continue;
  101. }
  102. $totalRow[$key] = !empty($totalRow[$key]) ? $totalRow[$key] + $value : $value;
  103. }
  104. }
  105. $result['data'] = $list;
  106. $result['totalRow'] = $totalRow;
  107. return $result;
  108. }
  109. /*
  110. 数据总览(按月)
  111. */
  112. public function getRetentionDayDataList($where)
  113. {
  114. $params = $this->searchByAuth($where);
  115. // 构建whereSql
  116. $whereRaw = '';
  117. if (!empty($params['game_id'])) {
  118. $whereRaw .= " AND game_id IN(" . implode(',', $params['game_id']) . ")";
  119. }
  120. if (!empty($params['reg_date'])) {
  121. $whereRaw .= " AND tdate BETWEEN '{$params['reg_date'][0]}' AND '{$params['reg_date'][1]}'";
  122. }
  123. $data = [];
  124. $totalRow = ['game_id' => '合计'];
  125. $baseField = "SUM(reg_total) AS reg_total, tdate,game_id";
  126. $activeField = "SUM(active_total) AS active_total, reg_date,game_id,days";
  127. // 1. 查询每天的注册数,根据注册时间,游戏
  128. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  129. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $baseField, 'game_id,tdate');
  130. $baseData = array_column($baseData, null, 'tdate');
  131. // 2. 查询每天的活跃数,根据注册时间,游戏,留存天数
  132. $activeWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  133. if (!empty($params['days'])) {
  134. $activeWhereSql .= " AND days = {$params['days']}";
  135. }
  136. $activeData = $this->generateUnionList('game_active_day', $yearRange, $activeWhereSql, $activeField, 'game_id,reg_date');
  137. $activeData = array_column($activeData, null, 'reg_date');
  138. foreach ($baseData as $row) {
  139. $game_id = $row['game_id'];
  140. $tdate = $row['tdate'];
  141. $data[$game_id]['game_id'] = $game_id;
  142. $data[$game_id][$tdate]['reg_total'] = $row['reg_total'];
  143. $data[$game_id][$tdate]['active_total'] = !empty($activeData[$tdate]['active_total']) ? $activeData[$tdate]['active_total'] : 0;
  144. $data[$game_id][$tdate]['retention_total'] = getPercent($data[$game_id][$tdate]['active_total'], $data[$game_id][$tdate]['reg_total']);
  145. // 每日合计
  146. $data[$game_id]['total_reg_total'] = !empty($data[$game_id]['total_reg_total']) ? $data[$game_id]['total_reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  147. $data[$game_id]['total_active_total'] = !empty($data[$game_id]['total_active_total']) ? $data[$game_id]['total_active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  148. // 底部合计
  149. $totalRow['total_reg_total'] = !empty($totalRow['total_reg_total']) ? $totalRow['total_reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  150. $totalRow['total_active_total'] = !empty($totalRow['total_active_total']) ? $totalRow['total_active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  151. $totalRow[$tdate]['reg_total'] = !empty($totalRow[$tdate]['reg_total']) ? $totalRow[$tdate]['reg_total'] + $data[$game_id][$tdate]['reg_total'] : $data[$game_id][$tdate]['reg_total'];
  152. $totalRow[$tdate]['active_total'] = !empty($totalRow[$tdate]['active_total']) ? $totalRow[$tdate]['active_total'] + $data[$game_id][$tdate]['active_total'] : $data[$game_id][$tdate]['active_total'];
  153. }
  154. $data = array_values($data);
  155. foreach ($data as &$row) {
  156. foreach ($row as $key => $value) {
  157. if ($key == 'total_reg_total' || $key == 'game_id') {
  158. continue;
  159. }
  160. if ($key == 'total_active_total') {
  161. $row['total'] = getPercent($row['total_active_total'], $row['total_reg_total']);
  162. } else {
  163. $row[$key] = getPercent($value['active_total'], $value['reg_total']);
  164. }
  165. }
  166. }
  167. foreach ($totalRow as $totalKey => &$row) {
  168. if ($totalKey == 'game_id' || $totalKey == 'total_active_total' || $totalKey == 'total_reg_total') {
  169. continue;
  170. }
  171. $totalRow[$totalKey] = getPercent($row['active_total'], $row['reg_total']);
  172. }
  173. $totalRow['total'] = getPercent($totalRow['total_active_total'] ?? 0, $totalRow['total_reg_total'] ?? 0);
  174. // 获取两个注册日期之间的日期列表
  175. $dateList = getDateRange($where['reg_date'][0], $where['reg_date'][1]);
  176. $columnsData = [
  177. [
  178. 'title' => '游戏ID',
  179. 'dataIndex' => 'game_id',
  180. 'width' => 120,
  181. ],
  182. [
  183. 'title' => '游戏',
  184. 'dataIndex' => 'game_name',
  185. 'width' => 120,
  186. ],
  187. [
  188. 'title' => '合计',
  189. 'dataIndex' => 'total',
  190. 'width' => 120,
  191. ]
  192. ];
  193. foreach ($dateList as $date) {
  194. $columnsData[] = [
  195. 'title' => $date,
  196. 'dataIndex' => $date,
  197. 'width' => 120,
  198. ];
  199. }
  200. $result['data'] = $data;
  201. $result['totalRow'] = $totalRow;
  202. $result['columns'] = $columnsData;
  203. return $result;
  204. }
  205. // 数据总览
  206. public function getDataOverview($where)
  207. {
  208. $params = $this->searchByAuth($where);
  209. $whereRaw = $this->getCommonWhereRaw($params);
  210. // 基础汇总信息
  211. $field = "
  212. SUM(login_total) AS login_total,
  213. SUM(reg_total) AS reg_total,
  214. SUM(pay_total) AS pay_total,
  215. SUM(pay_num) AS pay_num,
  216. SUM(reg_login_total) AS reg_login_total,
  217. SUM(reg_pay_num) AS reg_pay_num,
  218. SUM(reg_pay_total) AS reg_pay_total,
  219. SUM(old_login_total) AS old_login_total,
  220. tdate";
  221. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  222. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'tdate');
  223. if (empty($baseData)) {
  224. return [
  225. 'data' => [],
  226. 'totalRow' => []
  227. ];
  228. }
  229. $actWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  230. $actWhereSql .= " AND days = 1";
  231. $actData = $this->generateUnionList('game_active_day', $yearRange, $actWhereSql, 'SUM(active_total) AS active_total,reg_date', 'reg_date');
  232. $actData = array_column($actData, null, 'reg_date');
  233. $totalRow = [
  234. 'tdate' => '合计'
  235. ];
  236. foreach ($baseData as &$row) {
  237. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 总用户 - 登陆总数
  238. $totalRow['reg_login_total'] = !empty($totalRow['reg_login_total']) ? $totalRow['reg_login_total'] + $row['reg_login_total'] : $row['reg_login_total']; // 新用户 - 注册登陆总数
  239. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 总用户 - 付费人数
  240. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 总用户 - 付费金额
  241. $totalRow['old_login_total'] = !empty($totalRow['old_login_total']) ? $totalRow['old_login_total'] + $row['old_login_total'] : $row['old_login_total']; // 老用户 - 登陆总数
  242. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? $totalRow['reg_total'] + $row['reg_total'] : $row['reg_total']; // 新用户 - 注册总数
  243. $totalRow['reg_pay_num'] = !empty($totalRow['reg_pay_num']) ? $totalRow['reg_pay_num'] + $row['reg_pay_num'] : $row['reg_pay_num']; // 新用户 - 注册付费数
  244. $totalRow['reg_pay_total'] = !empty($totalRow['reg_pay_total']) ? $totalRow['reg_pay_total'] + $row['reg_pay_total'] : $row['reg_pay_total']; // 新用户 - 注册付费金额
  245. $totalRow['active'] = !empty($totalRow['active']) ? $totalRow['active'] + $actData[$row['tdate']]['active_total'] ?? 0 : $actData[$row['tdate']]['active_total'] ?? 0; // 次留数
  246. $row['active'] = !empty($actData[$row['tdate']]['active_total']) ? $actData[$row['tdate']]['active_total'] : 0; // 次留数
  247. $row['arpu'] = getRound($row['pay_total'], $row['pay_num']); // 总用户 - ARPU
  248. $row['pay_rate'] = getPercent($row['pay_num'], $row['login_total']); // 总用户 - 付费率
  249. $row['reg_pay_rate'] = getPercent($row['reg_pay_num'], $row['reg_total']); // 新用户 - 注册付费率
  250. $row['reg_arpu'] = getRound($row['reg_pay_total'], $row['reg_pay_num']); // 新用户 - 注册付费ARPU
  251. $row['act_rate'] = getPercent($row['active'], $row['reg_total']); // 新用户 - 次留率
  252. $row['old_pay_num'] = $row['pay_num'] - $row['reg_pay_num']; // 老用户 - 付费人数
  253. $row['old_pay_total'] = $row['pay_total'] - $row['reg_pay_total']; // 老用户 - 付费金额
  254. $row['old_pay_rate'] = getPercent($row['old_pay_num'], $row['old_login_total']); // 老用户 - 付费率
  255. $row['old_arpu'] = getRound($row['old_pay_total'], $row['old_pay_num']); // 老用户 - 付费ARPU
  256. }
  257. $totalRow['arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 总用户 - ARPU
  258. $totalRow['pay_rate'] = getPercent($totalRow['pay_num'], $totalRow['login_total']); // 总用户 - 付费率
  259. $totalRow['reg_pay_rate'] = getPercent($totalRow['reg_pay_num'], $totalRow['reg_total']); // 新用户 - 注册付费率
  260. $totalRow['reg_arpu'] = getRound($totalRow['reg_pay_total'], $totalRow['reg_pay_num']); // 新用户 - 注册付费ARPU
  261. $totalRow['old_pay_num'] = $totalRow['pay_num'] - $totalRow['reg_pay_num']; // 老用户 - 付费人数
  262. $totalRow['old_pay_total'] = $totalRow['pay_total'] - $totalRow['reg_pay_total']; // 老用户 - 付费金额
  263. $totalRow['old_pay_rate'] = getPercent($totalRow['old_pay_num'], $totalRow['old_login_total']); // 老用户 - 付费率
  264. $totalRow['old_arpu'] = getRound($totalRow['old_pay_total'], $totalRow['old_pay_num']); // 老用户 - 付费ARPU
  265. $totalRow['act_rate'] = getPercent($totalRow['active'], $totalRow['reg_total']); // 次留率
  266. return [
  267. 'data' => $baseData,
  268. 'totalRow' => $totalRow
  269. ];
  270. }
  271. // 数据总览(按月)
  272. public function getDataOverviewByMonth($where)
  273. {
  274. $params = $this->searchByAuth($where);
  275. // 根据渠道名称获取渠道ID
  276. if (!empty($params['agent_name'])) {
  277. $agentData = Db::connect('db_advert')->query("SELECT id,name FROM agent_list WHERE name = '{$params['agent_name']}'");
  278. $params['agent_id'] = $agentData[0]['id'] ?? 0;
  279. }
  280. $whereRaw = $this->getCommonWhereRaw($params);
  281. // 基础汇总信息
  282. $field = "
  283. SUM(login_total) AS login_total,
  284. SUM(reg_total) AS reg_total,
  285. SUM(pay_total) AS pay_total,
  286. SUM(pay_num) AS pay_num,
  287. SUM(reg_login_total) AS reg_login_total,
  288. SUM(reg_pay_num) AS reg_pay_num,
  289. SUM(reg_pay_total) AS reg_pay_total,
  290. SUM(old_login_total) AS old_login_total,
  291. date_format(`tdate`, '%Y-%m') AS mdate";
  292. $yearRange = getYearRange($params['reg_date'][0], $params['reg_date'][1]);
  293. $baseData = $this->generateUnionList('base_total_day', $yearRange, $whereRaw, $field, 'mdate');
  294. if (empty($baseData)) {
  295. return [
  296. 'data' => [],
  297. 'totalRow' => []
  298. ];
  299. }
  300. $actWhereSql = str_replace("tdate", "reg_date", $whereRaw);
  301. $actWhereSql .= " AND days = 1";
  302. $actData = $this->generateUnionList('game_active_day', $yearRange, $actWhereSql, 'SUM(active_total) AS active_total,date_format(reg_date, "%Y-%m") AS mdate', 'mdate');
  303. $actData = array_column($actData, null, 'mdate');
  304. $totalRow = [
  305. 'mdate' => '合计'
  306. ];
  307. foreach ($baseData as &$row) {
  308. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 总用户 - 登陆总数
  309. $totalRow['reg_login_total'] = !empty($totalRow['reg_login_total']) ? $totalRow['reg_login_total'] + $row['reg_login_total'] : $row['reg_login_total']; // 新用户 - 注册登陆总数
  310. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 总用户 - 付费人数
  311. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 总用户 - 付费金额
  312. $totalRow['old_login_total'] = !empty($totalRow['old_login_total']) ? $totalRow['old_login_total'] + $row['old_login_total'] : $row['old_login_total']; // 老用户 - 登陆总数
  313. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? $totalRow['reg_total'] + $row['reg_total'] : $row['reg_total']; // 新用户 - 注册总数
  314. $totalRow['reg_pay_num'] = !empty($totalRow['reg_pay_num']) ? $totalRow['reg_pay_num'] + $row['reg_pay_num'] : $row['reg_pay_num']; // 新用户 - 注册付费数
  315. $totalRow['reg_pay_total'] = !empty($totalRow['reg_pay_total']) ? $totalRow['reg_pay_total'] + $row['reg_pay_total'] : $row['reg_pay_total']; // 新用户 - 注册付费金额
  316. $totalRow['active'] = !empty($totalRow['active']) ? $totalRow['active'] + $actData[$row['mdate']]['active_total'] ?? 0 : $actData[$row['mdate']]['active_total'] ?? 0; // 次留数
  317. $row['active'] = !empty($actData[$row['mdate']]['active_total']) ? $actData[$row['mdate']]['active_total'] : 0; // 次留数
  318. $row['arpu'] = getRound($row['pay_total'], $row['pay_num']); // 总用户 - ARPU
  319. $row['pay_rate'] = getPercent($row['pay_num'], $row['login_total']); // 总用户 - 付费率
  320. $row['reg_pay_rate'] = getPercent($row['reg_pay_num'], $row['reg_total']); // 新用户 - 注册付费率
  321. $row['reg_arpu'] = getRound($row['reg_pay_total'], $row['reg_pay_num']); // 新用户 - 注册付费ARPU
  322. $row['act_rate'] = getPercent($row['active'], $row['reg_total']); // 新用户 - 次留率
  323. $row['old_pay_num'] = $row['pay_num'] - $row['reg_pay_num']; // 老用户 - 付费人数
  324. $row['old_pay_total'] = $row['pay_total'] - $row['reg_pay_total']; // 老用户 - 付费金额
  325. $row['old_pay_rate'] = getPercent($row['old_pay_num'], $row['old_login_total']); // 老用户 - 付费率
  326. $row['old_arpu'] = getRound($row['old_pay_total'], $row['old_pay_num']); // 老用户 - 付费ARPU
  327. }
  328. $totalRow['arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 总用户 - ARPU
  329. $totalRow['pay_rate'] = getPercent($totalRow['pay_num'], $totalRow['login_total']); // 总用户 - 付费率
  330. $totalRow['reg_pay_rate'] = getPercent($totalRow['reg_pay_num'], $totalRow['reg_total']); // 新用户 - 注册付费率
  331. $totalRow['reg_arpu'] = getRound($totalRow['reg_pay_total'], $totalRow['reg_pay_num']); // 新用户 - 注册付费ARPU
  332. $totalRow['old_pay_num'] = $totalRow['pay_num'] - $totalRow['reg_pay_num']; // 老用户 - 付费人数
  333. $totalRow['old_pay_total'] = $totalRow['pay_total'] - $totalRow['reg_pay_total']; // 老用户 - 付费金额
  334. $totalRow['old_pay_rate'] = getPercent($totalRow['old_pay_num'], $totalRow['old_login_total']); // 老用户 - 付费率
  335. $totalRow['old_arpu'] = getRound($totalRow['old_pay_total'], $totalRow['old_pay_num']); // 老用户 - 付费ARPU
  336. $totalRow['act_rate'] = getPercent($totalRow['active'], $totalRow['reg_total']); // 次留率
  337. return [
  338. 'data' => $baseData,
  339. 'totalRow' => $totalRow
  340. ];
  341. }
  342. /**
  343. * 收入分析
  344. */
  345. public function getIncomeAnalysis($where)
  346. {
  347. $params = $this->searchByAuth($where);
  348. $tdate = $params['reg_date'] ?? date('Y-m-d');
  349. $ldate = date('Y-m-d', strtotime($tdate . ' -1 days'));
  350. $wdate = date('Y-m-d', strtotime($tdate . ' -7 days'));
  351. unset($params['reg_date']);
  352. $whereRaw = $this->getCommonWhereRaw($params);
  353. $whereRaw .= " AND tdate IN ('{$tdate}','{$ldate}','{$wdate}')";
  354. $field = "
  355. SUM(pay_total) AS pay_total,
  356. SUM(pay_num) AS pay_num,
  357. SUM(login_total) AS login_total,
  358. game_id,
  359. tdate";
  360. $year = (int)date('Y', strtotime($tdate));
  361. $tableName = 'base_total_day_' . $year;
  362. $baseData = Db::connect('db_data_report')->query("SELECT {$field} FROM {$tableName} WHERE {$whereRaw} GROUP BY game_id,tdate");
  363. if (empty($baseData)) {
  364. return [
  365. 'data' => [],
  366. 'totalRow' => []
  367. ];
  368. }
  369. // 计算今日,所有游戏总充值
  370. $totalRow = [
  371. 'game_id' => '合计',
  372. ];
  373. $allTotal = 0;
  374. $data = [];
  375. foreach ($baseData as &$row) {
  376. // 查询日期数据
  377. if ($row['tdate'] == $tdate) {
  378. $gameId = $row['game_id'];
  379. $data[$gameId]['game_id'] = $gameId;
  380. $data[$gameId]['login_total'] = $row['login_total']; // DAU
  381. $data[$gameId]['pay_total'] = $row['pay_total'] ?? 0; // 今日充值
  382. $data[$gameId]['pay_num'] = $row['pay_num'] ?? 0; // 今日付费人数
  383. $data[$gameId]['pay_arpu'] = getRound($row['pay_total'], $row['pay_num']); // 今日付费ARPU
  384. $allTotal += $row['pay_total'];
  385. $totalRow['pay_total'] = !empty($totalRow['pay_total']) ? $totalRow['pay_total'] + $row['pay_total'] : $row['pay_total']; // 今日充值
  386. $totalRow['pay_num'] = !empty($totalRow['pay_num']) ? $totalRow['pay_num'] + $row['pay_num'] : $row['pay_num']; // 今日付费人数
  387. $totalRow['login_total'] = !empty($totalRow['login_total']) ? $totalRow['login_total'] + $row['login_total'] : $row['login_total']; // 今日登陆人数
  388. }
  389. // 查询昨天数据
  390. if ($row['tdate'] == $ldate) {
  391. $gameId = $row['game_id'];
  392. $data[$gameId]['yestoday_pay_total'] = $row['pay_total'] ?? 0; // 昨日充值
  393. $totalRow['yestoday_pay_total'] = !empty($totalRow['yestoday_pay_total']) ? $totalRow['yestoday_pay_total'] + $row['pay_total'] : $row['pay_total']; // 昨日充值
  394. }
  395. // 查询7天前数据
  396. if ($row['tdate'] == $wdate) {
  397. $gameId = $row['game_id'];
  398. $data[$gameId]['week_pay_total'] = $row['pay_total'] ?? 0; // 7天前充值
  399. $totalRow['week_pay_total'] = !empty($totalRow['week_pay_total']) ? $totalRow['week_pay_total'] + $row['pay_total'] : $row['pay_total']; // 7天前充值
  400. }
  401. }
  402. $totalRow['pay_arpu'] = getRound($totalRow['pay_total'], $totalRow['pay_num']); // 今日充值ARPU
  403. $totalRow['pay_ratio'] = getPercent($totalRow['pay_total'], $allTotal); // 今日充值占比
  404. $totalRow['pay_increase_yestoday'] = $totalRow['pay_total'] - $totalRow['yestoday_pay_total']; // 昨日增长
  405. $totalRow['pay_increase_week'] = $totalRow['pay_total'] - $totalRow['week_pay_total']; // 7天增长
  406. foreach ($data as &$row) {
  407. $row['pay_ratio'] = getPercent($row['pay_total'], $allTotal); // 今日充值占比
  408. $row['pay_increase_yestoday'] = $row['pay_total'] - $row['yestoday_pay_total']; // 昨日增长
  409. $row['pay_increase_week'] = $row['pay_total'] - $row['week_pay_total']; // 7天增长
  410. }
  411. return [
  412. 'data' => array_values($data),
  413. 'totalRow' => $totalRow
  414. ];
  415. }
  416. /**
  417. * 付费留存
  418. * 1. 登录日志表:sdk_login_log_, 查找符合注册时间的用户, 获取用户id
  419. *
  420. * inner join ON login.uid = order.uid,
  421. *
  422. * 2. 根据用户id,去订单表,筛选出,次留、2留的日期为充值日期, 从而获取充值人数
  423. * 3. 根据注册时间,获取总的pay_num
  424. */
  425. public function getPayRetention($where)
  426. {
  427. $params = $this->searchByAuth($where);
  428. // 判断不能超过90天查询
  429. $days = getDateNum($where['reg_date'][0], $where['reg_date'][1]);
  430. if ($days > 90) {
  431. throw new ApiException('时间查询范围请勿超过90天');
  432. }
  433. $whereParams = $params;
  434. unset($whereParams['reg_date']);
  435. $whereRaw = $this->getCommonWhereRaw($whereParams);
  436. $whereRaw = str_replace('tdate', 'reg_date', $whereRaw);
  437. // 1. 根据注册时间,获取注册付费人数
  438. $payData = Db::connect('db_game_log')->query("
  439. SELECT
  440. SUBSTRING(reg_date,1,10) as dimension,
  441. COUNT(DISTINCT uid) as pay_num
  442. FROM sdk_order_success
  443. WHERE {$whereRaw} AND reg_date BETWEEN '{$params['reg_date'][0]} 00:00:00' AND '{$params['reg_date'][1]} 23:59:59'
  444. GROUP BY
  445. dimension
  446. ");
  447. $payDataMap = array_column($payData, null, 'dimension');
  448. // 2. 计算留存付费的人数
  449. $sqlArr = [];
  450. $medate = date("Y-m-d", strtotime("+ 60 day", strtotime($params['reg_date'][1])));
  451. $monthRange = getMonthRange($params['reg_date'][0], $medate);
  452. foreach ($monthRange as $month) {
  453. $tableName = 'sdk_login_log_' . $month;
  454. $sqlArr[] = "
  455. SELECT
  456. CONCAT(FROM_UNIXTIME(reg_time, '%Y-%m-%d'), '|', TIMESTAMPDIFF(DAY, FROM_UNIXTIME(reg_time), FROM_UNIXTIME(login_time))) AS dimension,
  457. FROM_UNIXTIME(reg_time, '%Y-%m-%d') AS reg_date,
  458. TIMESTAMPDIFF(DAY, FROM_UNIXTIME(reg_time), FROM_UNIXTIME(login_time)) AS day_num,
  459. COUNT(DISTINCT a.user_name) AS remain_num
  460. FROM {$tableName} AS a
  461. INNER JOIN (
  462. SELECT
  463. DISTINCT user_name
  464. FROM sdk_order_success
  465. WHERE 1=1
  466. {$whereRaw} AND reg_date BETWEEN '{$params['reg_date'][0]} 00:00:00' AND '{$params['reg_date'][1]} 23:59:59'
  467. ) AS b ON a.user_name = b.user_name
  468. WHERE 1=1
  469. {$whereRaw} AND reg_time BETWEEN " . strtotime($params['reg_date'][0] . " 00:00:00") . " AND " . strtotime($params['reg_date'][1] . " 23:59:59") . "
  470. GROUP BY dimension
  471. ";
  472. }
  473. $sql = implode(" UNION ALL ", $sqlArr);
  474. $remainData = Db::connect('db_game_log')->query($sql);
  475. $remainData = $remainData ? array_column($remainData, null, "dimension") : [];
  476. $regDateRange = getDateRange($params['reg_date'][0], $params['reg_date'][1]);
  477. $remainRange = [];
  478. for ($i = 2; $i <= 30; $i++) {
  479. $remainRange[] = $i;
  480. }
  481. $remainRange = array_merge($remainRange, [35, 40, 45, 50, 55, 60]);
  482. $data = [];
  483. foreach ($regDateRange as $regDate) {
  484. $row['reg_date'] = $regDate;
  485. $row['reg_pay_num'] = $payDataMap[$regDate]['pay_num'] ?? '';
  486. foreach ($remainRange as $remainNum) {
  487. $dimension = $regDate . "|" . ($remainNum - 1);
  488. $row['remain_' . $remainNum] = $remainData[$dimension]['remain_num'] ?? '';
  489. }
  490. $data[] = $row;
  491. }
  492. // 合计
  493. $totalRow = [
  494. 'reg_date' => '合计',
  495. ];
  496. // 计算合计
  497. if ($data) foreach ($data as $item) {
  498. $totalRow['reg_pay_num'] = $totalRow['reg_pay_num'] ?? 0;
  499. $totalRow['reg_pay_num'] = $totalRow['reg_pay_num'] ? $totalRow['reg_pay_num'] + $item['reg_pay_num'] : $item['reg_pay_num'];
  500. foreach ($remainRange as $remainNum) {
  501. $key = 'remain_' . $remainNum;
  502. $totalRow[$key] = $totalRow[$key] ?? 0;
  503. $totalRow[$key] = $totalRow[$key] ? $totalRow[$key] + $item[$key] : $item[$key];
  504. }
  505. }
  506. // 计算比率
  507. if ($params['show_type'] == 'rate') {
  508. if ($data) foreach ($remainRange as $remainNum) {
  509. $key = 'remain_' . $remainNum;
  510. $totalRow[$key] = $totalRow[$key] ? getPercent($totalRow[$key], $totalRow['reg_pay_num']) : '';
  511. foreach ($data as &$val) {
  512. $val[$key] = $val[$key] ? getPercent($val[$key], $val['reg_pay_num']) : '';
  513. }
  514. }
  515. }
  516. return [
  517. 'data' => $data,
  518. 'totalRow' => $totalRow
  519. ];
  520. }
  521. // 生成基础小时统计表的联合查询列表
  522. public function getChartData($where)
  523. {
  524. $params = $this->searchByAuth($where);
  525. $type = $params['compare_type'] ?? 'day';
  526. // 如果按照天对比
  527. if ($type === 'day') {
  528. $data1 = [];
  529. $data2 = [];
  530. $data1Res = [];
  531. $data2Res = [];
  532. $field = "
  533. SUM(reg_total) as reg,
  534. SUM(old_login_total) as login,
  535. SUM(pay_total) as pay,
  536. tdate
  537. ";
  538. // 获取对比日期1的数据, 注册、登录、充值
  539. $params['reg_date'] = $params['compare_date1'];
  540. $whereRaw1 = $this->getCommonWhereRaw($params);
  541. $yearRange = getYearRange($params['compare_date1'][0], $params['compare_date1'][1]);
  542. $baseData1 = $this->generateUnionList('base_total_day', $yearRange, $whereRaw1, $field, 'tdate');
  543. foreach ($baseData1 as $item) {
  544. $data1Res[$item['tdate']]['reg'] = $item['reg'];
  545. $data1Res[$item['tdate']]['pay'] = $item['pay'];
  546. $data1Res[$item['tdate']]['login'] = $item['login'];
  547. }
  548. // 获取对比日期2的数据, 注册、登录、充值
  549. $params['reg_date'] = $params['compare_date2'];
  550. $whereRaw2 = $this->getCommonWhereRaw($params);
  551. $yearRange = getYearRange($params['compare_date2'][0], $params['compare_date2'][1]);
  552. $baseData2 = $this->generateUnionList('base_total_day', $yearRange, $whereRaw2, $field, 'tdate');
  553. foreach ($baseData2 as $item) {
  554. $data2Res[$item['tdate']]['reg'] = $item['reg'];
  555. $data2Res[$item['tdate']]['pay'] = $item['pay'];
  556. $data2Res[$item['tdate']]['login'] = $item['login'];
  557. }
  558. // 获取消耗数据1
  559. $params['reg_date'] = $params['compare_date1'];
  560. $costWhereSql1 = $this->getCommonWhereRaw($params);
  561. $costData1 = Db::connect('db_advert')->query("
  562. SELECT SUM(money) as money, tdate
  563. FROM media_cost
  564. WHERE 1=1 {$costWhereSql1}
  565. GROUP BY tdate
  566. ");
  567. foreach ($costData1 as $item) {
  568. $data1Res[$item['tdate']]['cost'] = $item['money'];
  569. }
  570. // 获取消耗数据2
  571. $params['reg_date'] = $params['compare_date2'];
  572. $costWhereSql2 = $this->getCommonWhereRaw($params);
  573. $costData2 = Db::connect('db_advert')->query("
  574. SELECT SUM(money) as money, tdate
  575. FROM media_cost
  576. WHERE 1=1 {$costWhereSql2}
  577. GROUP BY tdate
  578. ");
  579. foreach ($costData2 as $item) {
  580. $data2Res[$item['tdate']]['cost'] = $item['money'];
  581. }
  582. // 获取两个日期之间的所有日期
  583. $day1Date = getDateRange($params['compare_date1'][0], $params['compare_date1'][1]);
  584. $day2Date = getDateRange($params['compare_date2'][0], $params['compare_date2'][1]);
  585. foreach ($day1Date as $k => $d) {
  586. $data1['days'][$k] = $d;
  587. $data1['pay'][$k] = !empty($data1Res[$d]['pay']) ? round((float)$data1Res[$d]['pay'], 2) : 0;
  588. $data1['cost'][$k] = !empty($data1Res[$d]['cost']) ? round((float)$data1Res[$d]['cost'], 2) : 0;
  589. $data1['reg'][$k] = !empty($data1Res[$d]['reg']) ? (int)$data1Res[$d]['reg'] : 0;
  590. $data1['login'][$k] = !empty($data1Res[$d]['login']) ? (int)$data1Res[$d]['login'] : 0;
  591. }
  592. foreach ($day2Date as $k => $d) {
  593. $data2['days'][$k] = $d;
  594. $data2['pay'][$k] = !empty($data2Res[$d]['pay']) ? round((float)$data2Res[$d]['pay'], 2) : 0;
  595. $data2['cost'][$k] = !empty($data2Res[$d]['cost']) ? round((float)$data2Res[$d]['cost'], 2) : 0;
  596. $data2['reg'][$k] = !empty($data2Res[$d]['reg']) ? (int)$data2Res[$d]['reg'] : 0;
  597. $data2['login'][$k] = !empty($data2Res[$d]['login']) ? (int)$data2Res[$d]['login'] : 0;
  598. }
  599. // 格式化x轴的时间
  600. $forData = [];
  601. $days1 = [];
  602. $days2 = [];
  603. if (count($data1['days']) > count($data2['days'])) {
  604. $forData = $data1['days'];
  605. } else {
  606. $forData = $data2['days'];
  607. }
  608. for ($i = 0; $i < count($forData); $i++) {
  609. $d1 = !empty($data1['days'][$i]) ? date("m-d", strtotime($data1['days'][$i])) : "";
  610. $d2 = !empty($data2['days'][$i]) ? date("m-d", strtotime($data2['days'][$i])) : "";
  611. $days1[] = $d1;
  612. $days2[] = $d2;
  613. }
  614. $data1['series'] = "日期1";
  615. $data2['series'] = "日期2";
  616. return [
  617. 'data1' => $data1,
  618. 'data2' => $data2,
  619. 'days1' => $days1,
  620. 'days2' => $days2
  621. ];
  622. }
  623. // 如果按小时对比
  624. if ($type === 'hour') {
  625. $data1 = [];
  626. $data2 = [];
  627. $data1Res = [];
  628. $data2Res = [];
  629. $field = "
  630. SUM(reg_total) as reg,
  631. SUM(old_login_total) as login,
  632. SUM(pay_total) as pay,
  633. SUM(cost) as cost,
  634. thour
  635. ";
  636. // 获取对比日期1的数据, 注册、登录、充值
  637. $params['reg_date'] = $params['compare_date1_date'];
  638. $whereRaw1 = $this->getCommonWhereRaw($params);
  639. $monthRange = getMonthRange($params['compare_date1'][0], $params['compare_date1'][1]);
  640. $baseData1 = $this->generateUnionList('base_total_hour', $monthRange, $whereRaw1, $field, 'thour');
  641. foreach ($baseData1 as $item) {
  642. $data1Res[$item['thour']]['reg'] = $item['reg'];
  643. $data1Res[$item['thour']]['pay'] = $item['pay'];
  644. $data1Res[$item['thour']]['login'] = $item['login'];
  645. $data1Res[$item['thour']]['cost'] = $item['cost'];
  646. }
  647. // 获取对比日期2的数据, 注册、登录、充值
  648. $params['reg_date'] = $params['compare_date2_date'];
  649. $whereRaw2 = $this->getCommonWhereRaw($params);
  650. $monthRange2 = getMonthRange($params['compare_date2'][0], $params['compare_date2'][1]);
  651. $baseData2 = $this->generateUnionList('base_total_hour', $monthRange2, $whereRaw2, $field, 'thour');
  652. foreach ($baseData2 as $item) {
  653. $data2Res[$item['thour']]['reg'] = $item['reg'];
  654. $data2Res[$item['thour']]['pay'] = $item['pay'];
  655. $data2Res[$item['thour']]['login'] = $item['login'];
  656. $data2Res[$item['thour']]['cost'] = $item['cost'];
  657. }
  658. $ndate = date("Y-m-d");
  659. $hour = date("H");
  660. for ($h = 0; $h < 24; $h++) {
  661. if ($params['compare_date1_date'] == $ndate && $h > $hour) {
  662. continue;
  663. }
  664. $data1['hour'][$h] = $h;
  665. $data1['pay'][$h] = !empty($data1Res[$h]) ? round((float)$data1Res[$h]['pay'] ?? 0, 2) : 0;
  666. $data1['cost'][$h] = !empty($data1Res[$h]) ? round((float)$data1Res[$h]['cost'] ?? 0, 2) : 0;
  667. $data1['reg'][$h] = !empty($data1Res[$h]) ? (int)$data1Res[$h]['reg'] ?? 0 : 0;
  668. $data1['login'][$h] = !empty($data1Res[$h]) ? (int)$data1Res[$h]['login'] ?? 0 : 0;
  669. }
  670. for ($h = 0; $h < 24; $h++) {
  671. if ($params['compare_date2_date'] == $ndate && $h > $hour) {
  672. continue;
  673. }
  674. $data2['hour'][$h] = $h;
  675. $data2['pay'][$h] = !empty($data2Res[$h]) ? round((float)$data2Res[$h]['pay'] ?? 0, 2) : 0;
  676. $data2['cost'][$h] = !empty($data2Res[$h]) ? round((float)$data2Res[$h]['cost'] ?? 0, 2) : 0;
  677. $data2['reg'][$h] = !empty($data2Res[$h]) ? (int)$data2Res[$h]['reg'] ?? 0 : 0;
  678. $data2['login'][$h] = !empty($data2Res[$h]) ? (int)$data2Res[$h]['login'] ?? 0 : 0;
  679. }
  680. $hour = [];
  681. for ($h = 0; $h < 24; $h++) {
  682. $hour[] = $h;
  683. }
  684. $data1['series'] = $params['compare_date1_date'];
  685. $data2['series'] = $params['compare_date2_date'];
  686. return [
  687. 'data1' => $data1,
  688. 'data2' => $data2,
  689. 'days1' => $hour,
  690. 'days2' => $hour
  691. ];
  692. }
  693. }
  694. }