ChannelAnalysisLogic.php 67 KB

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  1. <?php
  2. // 玩家日志逻
  3. namespace app\v1\logic\gameLog;
  4. use app\v1\logic\tool\ToolLogic;
  5. use plugin\saiadmin\basic\BaseLogic;
  6. use plugin\saiadmin\service\OpenSpoutWriter;
  7. use support\think\Db;
  8. use support\Request;
  9. class channelAnalysisLogic extends BaseLogic
  10. {
  11. // 分时数据
  12. public function getHourDataList($where){
  13. $params = $this->searchByAuth($where);
  14. // hour=>小时, reg_total=>注册数,cost=>消耗,pay_num=>付费总用户数,
  15. // pay_total=>付费总金额,reg_pay_num=>小时注册当天付费数,reg_pay_total=>小时注册当天付费金额
  16. // reg_pay_num_rg=>注册累计付费数,reg_pay_total_rg=>注册累计付费金额
  17. $field = "
  18. agent_id, thour as hour,
  19. SUM(reg_total) as reg_total,
  20. SUM(cost) as cost,
  21. SUM(pay_num) as pay_num,
  22. SUM(pay_total) as pay_total,
  23. SUM(reg_pay_num) as reg_pay_num,
  24. SUM(reg_pay_total) as reg_pay_total,
  25. SUM(reg_pay_num_rg) as reg_pay_num_rg,
  26. SUM(reg_pay_total_rg) as reg_pay_total_rg";
  27. $group = 'agent_id,thour';
  28. $whereSql = $this->generateWhereSql($params);
  29. // 根据日期,连表查询
  30. $tableNames = ToolLogic::getMonthlyTableNames('base_total_hour_', $where['reg_date'][0], $where['reg_date'][1]);
  31. $sqlParts = [];
  32. foreach($tableNames as $tableName){
  33. // 安全过滤,避免 SQL 注入
  34. if (!preg_match('/^base_total_hour_\\d{6}$/', $tableName)) {
  35. continue;
  36. }
  37. $sqlParts[] = "SELECT * FROM {$tableName} WHERE 1=1 {$whereSql}";
  38. }
  39. $unionSql = implode(" UNION ALL ", $sqlParts);
  40. // 外层包裹分页、排序
  41. $finalSql = "
  42. SELECT {$field} FROM ( {$unionSql} ) AS all_hour
  43. GROUP BY {$group}
  44. ";
  45. // 按小时数据
  46. $hourData = Db::connect('db_data_report')->query($finalSql);
  47. $total=[
  48. 'agent_id'=>'合计'
  49. ];
  50. // 计算小时消耗数据的 注册成本、付费率、
  51. $hourResult = [];
  52. foreach($hourData as $hourRow){
  53. $agentId = $hourRow['agent_id'];
  54. $hourKey = 'h'.intval($hourRow['hour']);
  55. if (!isset($hourResult[$agentId])) {
  56. $hourResult[$agentId] = [
  57. 'agent_id' => $agentId
  58. ];
  59. }
  60. unset($hourRow['agent_id'],$hourRow['hour']);
  61. // 注册成本
  62. $hourRow['reg_cost'] = ToolLogic::getRound($hourRow['cost'],$hourRow['reg_total']);
  63. // 付费率
  64. $hourRow['pay_rate'] = ToolLogic::getPercent($hourRow['reg_pay_num'],$hourRow['reg_total']);
  65. // 回本率
  66. $hourRow['roi'] = ToolLogic::getPercent($hourRow['reg_pay_total'],$hourRow['cost']);
  67. // 统计数据,每小时的数据
  68. $total[$hourKey]['reg_total'] = !empty($total[$hourKey]['reg_total']) ? ($total[$hourKey]['reg_total'] + $hourRow['reg_total']) : $hourRow['reg_total'];
  69. $total[$hourKey]['cost'] = !empty($total[$hourKey]['cost']) ? ($total[$hourKey]['cost'] + $hourRow['cost']) : $hourRow['cost'];
  70. $total[$hourKey]['reg_pay_total'] = !empty($total[$hourKey]['reg_pay_total']) ? ($total[$hourKey]['reg_pay_total'] + $hourRow['reg_pay_total']) : $hourRow['reg_pay_total'];
  71. $total[$hourKey]['reg_pay_num'] = !empty($total[$hourKey]['reg_pay_num']) ? ($total[$hourKey]['reg_pay_num'] + $hourRow['reg_pay_num']) : $hourRow['reg_pay_num'];
  72. $total['total_raw']['reg_total'] = !empty($total['total_raw']['reg_total']) ? ($total['total_raw']['reg_total'] + $hourRow['reg_total']) : $hourRow['reg_total'];
  73. $total['total_raw']['cost'] = !empty($total['total_raw']['cost']) ? ($total['total_raw']['cost'] + $hourRow['cost']) : $hourRow['cost'];
  74. $total['total_raw']['reg_pay_total'] = !empty($total['total_raw']['reg_pay_total']) ? ($total['total_raw']['reg_pay_total'] + $hourRow['reg_pay_total']) : $hourRow['reg_pay_total'];
  75. $total['total_raw']['reg_pay_num'] = !empty($total['total_raw']['reg_pay_num']) ? ($total['total_raw']['reg_pay_num'] + $hourRow['reg_pay_num']) : $hourRow['reg_pay_num'];
  76. $hourResult[$agentId][$hourKey] = $hourRow;
  77. }
  78. // 计算统计的注册成本、付费绿、回本率
  79. foreach ($total as $key => &$v) {
  80. if (!is_array($v)) continue; // 跳过 agent_id => 合计 等非数组元素
  81. $v['reg_cost'] = ToolLogic::getRound($v['cost'], $v['reg_total']);
  82. $v['pay_rate'] = ToolLogic::getPercent($v['reg_pay_num'], $v['reg_total']);
  83. $v['roi'] = ToolLogic::getPercent($v['reg_pay_total'], $v['cost']);
  84. }
  85. // 计算行汇总
  86. foreach ($hourResult as &$item){
  87. $item['total_raw']['cost'] = round(array_sum(array_column($item, 'cost')), 2);
  88. $item['total_raw']['reg_total'] = round(array_sum(array_column($item, 'reg_total')), 2);
  89. $item['total_raw']['reg_pay_num'] = round(array_sum(array_column($item, 'reg_pay_num')), 2);
  90. $item['total_raw']['reg'] = round(array_sum(array_column($item, 'reg')), 2);
  91. $item['total_raw']['pay_num'] = round(array_sum(array_column($item, 'pay_num')), 2);
  92. $item['total_raw']['pay'] = round(array_sum(array_column($item, 'pay')), 2);
  93. $item['total_raw']['reg_cost'] = ToolLogic::getRound($item['total_raw']['cost'], $item['total_raw']['reg'], 1);
  94. $item['total_raw']['pay_rate'] = ToolLogic::getPercent($item['total_raw']['pay_num'], $item['total_raw']['reg']);
  95. $item['total_raw']['roi'] = ToolLogic::getPercent($item['total_raw']['pay'], $item['total_raw']['cost']);
  96. }
  97. $data = array_values($hourResult);
  98. array_unshift($data, $total);
  99. return $data;
  100. }
  101. // 留存按日
  102. public function getActiveDataList($where){
  103. $params = $this->searchByAuth($where);
  104. $whereSql = $this->generateWhereSql($params);
  105. // 1. 注册数据:$regData = 按照日期,获取每日的 注册数【reg_total】分组,base_total_day_2025
  106. $baseTotalDayTableNames = ToolLogic::getYearlyTableNames('base_total_day_', $params['reg_date'][0],$params['reg_date'][1]);
  107. $baseTotalDaySqlParts = [];
  108. foreach ($baseTotalDayTableNames as $tableName){
  109. // 安全过滤,避免 SQL 注入
  110. if (!preg_match('/^base_total_day_\\d{4}$/', $tableName)) {
  111. continue;
  112. }
  113. $baseTotalDaySqlParts[] = "SELECT * FROM {$tableName} WHERE 1=1 {$whereSql}";
  114. }
  115. $unionBaseTotalDaySql = implode(" UNION ALL ", $baseTotalDaySqlParts);
  116. // 按照每日,获取=>注册数据
  117. $regData = Db::connect('db_data_report')->query("SELECT tdate, SUM('reg_total') reg_total FROM ( {$unionBaseTotalDaySql} ) AS all_base_total_day GROUP BY tdate order by tdate ");
  118. // 2. 活跃数据:$actData = 按照日期,获取每日的 活跃数 SUM(【active_total】) 活跃天数 【days】, 分组 【reg_date,days】,game_active_day_2025
  119. $gameActiveDayTableNames = ToolLogic::getYearlyTableNames('game_active_day_', $params['reg_date'][0],$params['reg_date'][1]);
  120. $gameActiveDaySqlParts = [];
  121. foreach ($gameActiveDayTableNames as $tableName){
  122. if (!preg_match('/^game_active_day_\\d{4}$/', $tableName)) {
  123. continue;
  124. }
  125. $gameActiveDaySqlParts[] = "SELECT * FROM {$tableName} WHERE 1=1 {$whereSql}";
  126. }
  127. $unionGameActiveDaySql = implode(" UNION ALL ", $gameActiveDaySqlParts);
  128. $actDataSql = "select reg_date as tdate, days, sum(active_total) as active from ({$unionGameActiveDaySql}) as all_game_active_day group by reg_date,days";
  129. // 替换日期字段, 因为game_active_day_表的日期字段是[reg_date]
  130. $actDataSql = str_replace("AND tdate", "AND reg_date", $actDataSql);
  131. // 日期、活跃天数、活跃数,按日期和活跃天数分组
  132. $actData = Db::connect('db_data_report')->query($actDataSql);
  133. $tdate = date('Y-m-d');
  134. $list = $totalData = [];
  135. // 遍历每日的注册数
  136. foreach($regData as $r){
  137. // 如果当日没有注册的话,则跳过
  138. if(!$r['reg_total']){
  139. continue;
  140. }
  141. // 注册日期
  142. $reg_date = $r['tdate'];
  143. $list[$reg_date]['tdate'] = $reg_date;
  144. // 注册数
  145. $list[$reg_date]['reg'] = $r['reg_total'];
  146. // 从注册日期 ($reg_date) 到当前日期的天数
  147. $days = (strtotime($tdate)-strtotime($reg_date))/86400;
  148. for($i=1;$i<=$days;$i++){
  149. $dayKey = 'd'.$i;
  150. // d1...dn的reg = 记录按日的注册数
  151. $totalData[$dayKey]['reg'] += $r['reg_total'];
  152. }
  153. $totalData['reg'] += $r['reg_total'];
  154. }
  155. // 遍历每日的活跃数
  156. foreach($actData as $r){
  157. // 注册日期
  158. $reg_date = $r['tdate'];
  159. // 如果日期,没有注册数/活跃数, 则跳过
  160. if(!$list[$reg_date]['reg'] || !$r['active']){
  161. continue;
  162. }
  163. // 如果活跃天数超过30天,并且活跃数不在[45,60,90,119,120]数组里面, 则跳过
  164. if($r['days']>30 && !in_array($r['days'],[45,60,90,119,120])){
  165. continue;
  166. }
  167. // 活跃天数的key
  168. $dayKey = 'd'.$r['days'];
  169. // N日留存率 = 第N天活跃数 ÷ 注册日注册数 × 100%。
  170. // $list['2025-07-23'][d1]['active']/$list['2025-07-23']['reg']
  171. // $list['2025-07-23'][d2]['active']/$list['2025-07-23']['reg']
  172. $list[$reg_date][$dayKey] = ToolLogic::getPercent($r['active'],$list[$reg_date]['reg']);
  173. // d1...dn的reg = 记录按日的活跃数
  174. $totalData[$dayKey]['active'] += $r['active'];
  175. }
  176. $total=[];
  177. foreach($totalData as $key=>$val){
  178. if($key == 'reg'){
  179. $total['reg'] = $val;
  180. } else {
  181. $total[$key] = ToolLogic::getPercent($val['active'],$val['reg']);
  182. }
  183. }
  184. $data = [
  185. 'data' => array_values($list),
  186. 'totalRow' => $total,
  187. ];
  188. return $data;
  189. }
  190. /**
  191. * @param $where
  192. * @return mixed
  193. * @description 渠道总览
  194. * 支出-> media_cost表的消耗数据
  195. * 激活(install)、注册设备(reg_dev)、注册数(reg_total)、创角数(role_create_user) -> base_total_day_2025表的数据
  196. * 注册成本-> 支出/注册数
  197. * 创角率 -> 创角数/注册数
  198. * 次留数 -> reg_date, days:1, active_total, game_active_day_2025
  199. * 次留率 -> 次留数 / reg_login_total
  200. * 次留成本 -> 支出 / 第二天的 ld_login_total
  201. * 当天付费金额 -> reg_pay_total
  202. * 总付费人数 -> pay_num
  203. * 总付费金额 -> pay_total
  204. * 付费率 -> 总付费人数 / 注册数
  205. * 当天回本率 -> 当天付费 / 支出
  206. * 累计回本率 -> 总付费 / 支出
  207. * 实际回本率 -> game_reg_pay_day_2025表的 addup_pay_amount / 支出
  208. * 7天实际回本率 -> game_reg_pay_day_2025表的 sum(addup_pay_amount) 根据注册时间 +6day, 遍历相加 / 支出
  209. * 付费成本 -> 总付费人数 / 支出
  210. * ARPU -> 付费总金额/ 付费总用户
  211. * 注册ARPU -> 注册付费金额/注册数
  212. * 老用户数 -> sum(old_login_total)
  213. * 负责人 -> 渠道负责人, 根据
  214. */
  215. public function getAgentDataList($where){
  216. $params = $this->searchByAuth($where);
  217. // 忽略 0 投入
  218. $igz = !empty($params['filter']) && is_array($params['filter']) && in_array('igz',$params['filter']);
  219. $group = !empty($params['group']) ?$params['group']:'';
  220. // 如果分组按照 游戏组ID||游戏组
  221. if($group==1 ){
  222. $type = 'game_id';
  223. }else if($group==2){
  224. $type = 'auth_id';
  225. }else if($group==3){
  226. $type = 'media_id';
  227. }
  228. else{
  229. $type = 'agent_id';
  230. }
  231. $whereSql = $this->generateWhereSql($params);
  232. // 1.查询消耗数据, 安game_id/agent_id分组
  233. // 忽略后台录入的消耗
  234. $costWhereSql = $whereSql;
  235. if( !empty($params['filter']) && is_array($params['filter']) && in_array('fak',$params['filter'])){
  236. $costWhereSql .= " AND add_type = 0";
  237. }
  238. $costSql = "SELECT {$type}, SUM(money) as cost from media_cost WHERE 1=1 {$costWhereSql} GROUP BY {$type}";
  239. $costData = Db::connect('db_advert')->query($costSql);
  240. $costDataColumn = array_column($costData, 'cost', $type);
  241. // 2.查询按日统计数据
  242. $totalDayField = "
  243. {$type},
  244. sum(install) as install,
  245. sum(reg_pay_total) as reg_pay_total_da,
  246. sum(reg_dev) as reg_dev,
  247. sum(reg_total) as reg_total,
  248. sum(login_total) as login_total,
  249. sum(old_login_total) as old_login_total,
  250. sum(role_create_user) as role_total,
  251. sum(pay_num) as pay_num_total,
  252. auth_id,
  253. media_id
  254. ";
  255. // 2. 获取基础报表数据,兼容跨年
  256. $baseData = $this->generateYearUnionList('base_total_day_',$params['reg_date'], $whereSql, $totalDayField, $type);
  257. // 3. 获取活跃数
  258. $activeWhereSql = $whereSql.' AND days = 1';
  259. $activeWhereSql = str_replace('AND tdate','AND reg_date',$activeWhereSql);
  260. $activeField = "
  261. sum(active_total) as active,
  262. game_id,
  263. agent_id";
  264. $activeData = $this->generateYearUnionList('game_active_day_', $params['reg_date'], $activeWhereSql, $activeField, $type);
  265. $activeData = array_column($activeData, 'active', $type);
  266. // 4. 注册充值统计
  267. $regPayWhereSql = $whereSql;
  268. $regPayField = "
  269. sum(addup_pay_num) as reg_pay_num,
  270. sum(addup_pay_total) as reg_pay_total,
  271. sum(addup_pay_amount) as reg_pay_amount,
  272. {$type}";
  273. $regPayWhereSql = str_replace('AND tdate','AND reg_date',$regPayWhereSql);
  274. $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $params['reg_date'], $regPayWhereSql, $regPayField, $type);
  275. $regPayData = array_column($regPayData, null, $type);
  276. // 5. 7天回本
  277. $hb7dayData = $this->computedHb7days($params,$type);
  278. $hb7dayData = array_column($hb7dayData??[], 'reg_pay_amount_7', $type);
  279. $hb7dayDataSum = 0;
  280. foreach($hb7dayData as $row){
  281. $hb7dayDataSum += $row;
  282. }
  283. if(empty($baseData)){
  284. return [];
  285. }
  286. // 6. 所有游戏信息
  287. $gameData = Db::connect('db_center')->table('pf_game')->select()->toArray();
  288. // 7. 所有用户信息
  289. $authData = Db::connect('db_system')->table('sa_system_user')->select()->toArray();
  290. // 8. 媒体列表信息
  291. $mediaData = Db::connect('db_advert')->table('media_list')->select()->toArray();
  292. // 9. 渠道列表信息
  293. $agentData = Db::connect('db_advert')->table('agent_list')->select()->toArray();
  294. $gameData = array_column($gameData, null, 'id');
  295. $authData = array_column($authData, null, 'id');
  296. $mediaData = array_column($mediaData, null, 'id');
  297. print_r($baseData);
  298. // 拼接数据
  299. foreach($baseData as $key => &$row){
  300. $typeId = $row[$type]; // type, 的取值, 这里根据分组, game_id | agent_id
  301. $cost = $costDataColumn[$typeId]??0;
  302. $row['cost'] = $cost;
  303. // 忽略0投入的
  304. if($igz && $row['cost']===0){
  305. unset($baseData[$key]);
  306. }
  307. // 注册成本
  308. $row['reg_cost'] = ToolLogic::getRound($cost,$row['reg_total'] ?? 0);
  309. // 创角率
  310. $row['role_per'] = ToolLogic::getRound($row['role_total'],$row['reg_total'] ?? 0);
  311. // 次留数
  312. $row['active'] = $activeData[$typeId]['active'] ?? 0;
  313. // 次留率
  314. $row['a_per'] = ToolLogic::getPercent( $activeData[$typeId]['active']??0,$row['reg_total'],1);
  315. // 次留成本
  316. $row['a_cost'] = ToolLogic::getRound($cost,$row['active'],1);
  317. // 总付费金额
  318. $row['reg_pay_total'] = $regPayData[$typeId]['reg_pay_total'] ?? 0;
  319. // 总付费人数
  320. $row['reg_pay_num'] = $regPayData[$typeId]['reg_pay_num'] ?? 0;
  321. //付费成本
  322. $row['p_cost'] = ToolLogic::getRound($row['cost'],$row['reg_pay_num']);
  323. // 付费率
  324. $row['p_per'] = ToolLogic::getPercent($row['reg_pay_num']??0,$row['reg_total'],1);
  325. // 当天回本率
  326. $row['da_per'] = ToolLogic::getPercent($row['reg_pay_total_da']??0,$row['cost'],1);
  327. // 累计回本率
  328. $row['re_per'] = (float)trim(ToolLogic::getPercent($row['reg_pay_total'],$row['cost']), "%");
  329. $row['reg_pay_amount']= $hb7dayData[$typeId]['reg_pay_amount'] ?? 0;
  330. // 实际回本率
  331. $row['re_amount_per'] = ToolLogic::getPercent($row['reg_pay_amount'],$row['cost'],1);
  332. //ARPU
  333. $row['arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_pay_num']);
  334. //注册ARPU
  335. $row['r_arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_total']);
  336. // 7天回本率
  337. $row['re_amount_per_7'] = ToolLogic::getPercent($hb7dayData[$typeId]??0,$row['cost'],1);
  338. // 按分组信息展示,id和name
  339. switch ($params['group']??''){
  340. case 1:
  341. $row['akey'] = $row['game_id'];
  342. $row['name'] = $gameData[$row['game_id']]['name'];
  343. $row['auth_name'] = '-';
  344. break;
  345. case 2:
  346. $row['akey'] = $row['auth_id'];
  347. $row['name'] = '-';
  348. $row['auth_name'] = $authData[$row['auth_id']]['username'];
  349. case 3:
  350. $row['akey'] = $row['media_id'];
  351. $row['name'] = $mediaData[$row['media_id']]['name'];
  352. $row['auth_name'] = $authData[$row['auth_id']]['username'];
  353. default:
  354. $row['akey'] = $row['agent_id'];
  355. $row['name'] = $agentData[$row['agent_id']]['name'];
  356. $row['auth_name'] = '-';
  357. break;
  358. }
  359. }
  360. // 底部合计
  361. $total=[
  362. 'akey'=>'合计'
  363. ];
  364. foreach($baseData as &$row){
  365. $total['cost'] = !empty($total['cost']) ? ($total['cost'] + $row['cost']) : $row['cost'];
  366. // 激活
  367. $total['install'] =!empty($total['install']) ? ($total['install'] + $row['install']) : $row['install'];
  368. // 注册设备
  369. $total['reg_dev'] =!empty($total['reg_dev']) ? ($total['reg_dev'] + $row['reg_dev']) : $row['reg_dev'];
  370. // 注册数
  371. $total['reg_total'] = !empty($total['reg_total']) ? ($total['reg_total'] + $row['reg_total']) : $row['reg_total'];
  372. // 创角数
  373. $total['role_total'] =!empty($total['role_total']) ? ($total['role_total'] + $row['role_total']) : $row['role_total'];
  374. // 创角率
  375. // 次留数
  376. $total['active'] =!empty($total['active']) ? ($total['active'] + $row['active']) : $row['active'];
  377. // 次留成本
  378. // 次留率
  379. // 当天付费
  380. $total['reg_pay_total_da'] =!empty($total['reg_pay_total_da']) ? ($total['reg_pay_total_da'] + $row['reg_pay_total_da']) : $row['reg_pay_total_da'];
  381. // 总付费人数
  382. $total['reg_pay_num'] = !empty($total['reg_pay_num']) ? ($total['reg_pay_num'] + $row['reg_pay_num']) : $row['reg_pay_num'];
  383. // 总付费金额
  384. $total['reg_pay_total'] = !empty($total['reg_pay_total']) ? ($total['reg_pay_total'] + $row['reg_pay_total']) : $row['reg_pay_total'];
  385. // 老用户
  386. $total['old_login_total'] = !empty($total['old_login_total']) ? ($total['old_login_total'] + $row['old_login_total']) : $row['old_login_total'];
  387. //注册总充值
  388. $total['reg_pay_amount'] = !empty($total['reg_pay_amount']) ? ($total['reg_pay_amount'] + $row['reg_pay_amount']) : $row['reg_pay_amount'];
  389. }
  390. // 注册成本
  391. $total['reg_cost'] = ToolLogic::getRound($total['cost'],$total['reg_total'] ?? 0);
  392. // 汇总创角率
  393. $total['role_per'] = ToolLogic::getRound($total['role_total'],$total['reg_total'] ?? 0);
  394. // 次留率
  395. $total['a_per'] = ToolLogic::getPercent( $total['active'],$total['reg_total'],1);
  396. // 次留成本
  397. $total['a_cost'] = ToolLogic::getRound($total['cost'],$total['active'],1);
  398. // 付费率
  399. $total['p_per'] = ToolLogic::getPercent($total['reg_pay_num'],$total['reg_total'],1);
  400. // 当天回本率
  401. $total['da_per'] = ToolLogic::getPercent($total['reg_pay_total_da'],$total['cost'],1);
  402. // 累计回本率
  403. $total['re_per'] = (float)trim(ToolLogic::getPercent($total['reg_pay_total'],$total['cost']), "%");
  404. // 实际回本率
  405. $total['re_amount_per'] = ToolLogic::getPercent($total['reg_pay_amount'],$total['cost'],1);
  406. //ARPU
  407. $total['arpu'] = ToolLogic::getRound($total['reg_pay_total'],$total['reg_pay_num']);
  408. //注册ARPU
  409. $total['r_arpu'] = ToolLogic::getRound($total['reg_pay_total'],$total['reg_total']);
  410. // 7天回本率
  411. $total['re_amount_per_7'] = ToolLogic::getPercent($hb7dayDataSum,$total['cost'],1);
  412. //付费成本
  413. $total['p_cost'] = ToolLogic::getRound($total['reg_pay_num'],$total['cost'],1);
  414. $totalData = $this->agentTotal($where);
  415. // 汇总数据
  416. return [
  417. 'data' => array_merge($baseData,[$total]),
  418. 'totalData' => $totalData
  419. ];
  420. }
  421. /**
  422. * @param $where
  423. * @return void
  424. * 广告位总览 ,根据site_id分组
  425. * 支出-> media_cost表的消耗数据
  426. */
  427. public function getAdSiteDataList($where){
  428. $params = $this->searchByAuth($where);
  429. // 忽略 0 投入
  430. $igz = !empty($params['filter']) && is_array($params['filter']) && in_array('igz',$params['filter']);
  431. // 根据渠道名称获取渠道ID
  432. if(!empty($params['site_name'])){
  433. $agentData = Db::connect('db_advert')->query("SELECT id,name FROM agent_list WHERE 1=1 AND name = '{$params['agent_name']}'");
  434. $params['agent_id'] = $agentData[0]['id'] ?? 0;
  435. }
  436. // 根据广告名称获取广告ID
  437. if(!empty($params['site_name'])){
  438. $mediaData = Db::connect('db_advert')->query("SELECT id,name FROM agent_site WHERE 1=1 AND name = '{$params['site_name']}'");
  439. $params['media_id'] = $mediaData[0]['id'] ?? 0;
  440. }
  441. if(empty($params['agent_id'])){
  442. $params['agent_id'] = 0;
  443. }
  444. $groupBy = 'site_id,media_id';
  445. $whereSql = $this->generateWhereSql($params);
  446. // 支出数据
  447. $costWhereSql = $whereSql;
  448. $costData = Db::connect('db_advert')->query("SELECT SUM(money), site_id as cost FROM media_cost WHERE 1=1 $costWhereSql GROUP BY $groupBy");
  449. $costData = array_column($costData, 'cost', 'site_id');
  450. // base统计数据(展示IP(ad_show_ip)、激活(install)、注册设备(reg_dev)、注册数(reg_total)、创角数(role_total)、老用户(old_login_total)、注册付费人数(reg_pay_num)、当天注册付费金额(reg_pay_total_da)、付费总金额(pay_total)、付费总人数(pay_num))
  451. $baseTotalField = "
  452. SUM(ad_show_ip) AS ad_show_ip,
  453. SUM(install) AS install,
  454. SUM(reg_dev) AS reg_dev,
  455. SUM(reg_total) AS reg_total,
  456. SUM(role_create_user) AS role_total,
  457. SUM(old_login_total) AS old_login_total,
  458. SUM(reg_pay_total) AS reg_pay_total_da,
  459. site_id,
  460. media_id,
  461. agent_id,
  462. auth_id";
  463. $baseWhereSql = $whereSql;
  464. $baseTotalDayData = $this->generateYearUnionList('base_total_day_', $params['reg_date'], $baseWhereSql, $baseTotalField, $groupBy);
  465. // active 活跃数,次留人数
  466. $activeWhereSql = $whereSql.' AND days = 1';
  467. $activeWhereSql = str_replace('AND tdate','AND reg_date',$activeWhereSql);
  468. $activeField = "
  469. sum(active_total) as active,
  470. site_id";
  471. $activeData = $this->generateYearUnionList('game_active_day_', $params['reg_date'], $activeWhereSql, $activeField, $groupBy);
  472. $activeData = array_column($activeData, 'active', 'site_id');
  473. // 注册充值统计(累计充值reg_pay_total, 注册总充值(扣除分成)reg_pay_amount、注册累计付费人数(reg_pay_num))
  474. $regPayWhereSql = $whereSql;
  475. $regPayField = "
  476. sum(addup_pay_num) as reg_pay_num,
  477. sum(addup_pay_total) as reg_pay_total,
  478. sum(addup_pay_amount) as reg_pay_amount,
  479. site_id";
  480. $regPayWhereSql = str_replace('AND tdate','AND reg_date',$regPayWhereSql);
  481. $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $params['reg_date'], $regPayWhereSql, $regPayField, $groupBy);
  482. $regPayData = array_column($regPayData, null, 'site_id');
  483. // 拼装数据
  484. foreach($baseTotalDayData as $key=>&$row){
  485. $row['active'] = $activeData[$row['site_id']] ?? 0; // 次留数
  486. $row['cost'] = $costData[$row['site_id']] ?? 0; // 支出
  487. // 忽略0投入的
  488. if($igz && $row['cost']===0){
  489. unset($baseTotalDayData[$key]);
  490. }
  491. $row['reg_cost'] = ToolLogic::getRound($row['cost'],$row['reg_total'] ?? 0); // 注册成本
  492. $row['role_per'] = ToolLogic::getRound($row['role_total'],$row['reg_total'] ?? 0); // 创角率
  493. $row['a_cost'] = ToolLogic::getRound($row['cost'],$row['active'],1); // 次留成本
  494. $row['a_per'] = ToolLogic::getPercent( $row['active'],$row['reg_total'],1); // 次留率
  495. $row['reg_pay_total'] = $regPayData[$row['site_id']]['reg_pay_total'] ?? 0; // 总付费金额
  496. $row['reg_pay_num'] = $regPayData[$row['site_id']]['reg_pay_num'] ?? 0; // 总付费人数
  497. $row['reg_pay_amount'] = $regPayData[$row['site_id']]['reg_pay_amount'] ?? 0; // 注册总充值
  498. $row['p_cost'] = ToolLogic::getRound($row['cost'],$row['reg_pay_num']); // 付费成本
  499. $row['p_per'] = ToolLogic::getPercent($row['reg_pay_num']??0,$row['reg_total'],1); // 付费率
  500. $row['da_per'] = ToolLogic::getPercent($row['reg_pay_total_da']??0,$row['cost'],1); // 当天回本率
  501. $row['re_per'] = (float)trim(ToolLogic::getPercent($row['reg_pay_total'],$row['cost']), "%"); // 累计回本率
  502. $row['re_amount_per'] = ToolLogic::getPercent($row['reg_pay_amount'],$row['cost'],1); // 实际回本率
  503. $row['arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_pay_num']); // ARPU
  504. $row['r_arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_total']); // 注册ARPU
  505. }
  506. // // 合计
  507. $total = [
  508. 'site_id' => '合计',
  509. 'media_id' => '-',
  510. 'agent_id' => '-',
  511. 'auth_id' => '-',
  512. 'agent_name' => '-',
  513. 'site_name' => '-',
  514. 'auth_name' => '-',
  515. ];
  516. foreach($baseTotalDayData as &$row){
  517. $total['cost'] = !empty($total['cost']) ? ($total['cost'] + $row['cost']) : $row['cost']; // 支出
  518. $total['install'] = !empty($total['install']) ? ($total['install'] + $row['install']) : $row['install']; // 激活
  519. $total['reg_dev'] = !empty($total['reg_dev']) ? ($total['reg_dev'] + $row['reg_dev']) : $row['reg_dev']; // 注册设备
  520. $total['reg_total'] = !empty($total['reg_total']) ? ($total['reg_total'] + $row['reg_total']) : $row['reg_total']; // 注册数
  521. $total['role_total'] = !empty($total['role_total']) ? ($total['role_total'] + $row['role_total']) : $row['role_total']; // 创角数
  522. $total['old_login_total'] = !empty($total['old_login_total']) ? ($total['old_login_total'] + $row['old_login_total']) : $row['old_login_total']; // 老用户
  523. $total['reg_pay_total'] = !empty($total['reg_pay_total']) ? ($total['reg_pay_total'] + $row['reg_pay_total']) : $row['reg_pay_total']; // 总付费金额
  524. echo $row['reg_pay_num'];
  525. $total['reg_pay_num'] = !empty($total['reg_pay_num']) ? ($total['reg_pay_num'] + $row['reg_pay_num']) : $row['reg_pay_num']; // 总付费人数
  526. $total['active'] = !empty($total['active']) ? ($total['active'] + $row['active']) : $row['active']; // 次留数
  527. $total['reg_pay_amount'] = !empty($total['reg_pay_amount']) ? ($total['reg_pay_amount'] + $row['reg_pay_amount']) : $row['reg_pay_amount']; // 注册总充值
  528. $total['reg_pay_total_da'] = !empty($total['reg_pay_total_da']) ? ($total['reg_pay_total_da'] + $row['reg_pay_total_da']) : $row['reg_pay_total_da']; // 当天注册付费金额
  529. }
  530. // print_r($total);
  531. $total['reg_cost'] = ToolLogic::getRound($total['cost']??0,$total['reg_total'] ?? 0); // 注册成本
  532. $total['role_per'] = ToolLogic::getRound($total['role_total']??0,$total['reg_total'] ?? 0); // 创角率
  533. $total['a_per'] = ToolLogic::getPercent( $total['active']??0,$total['reg_total']??0,1); // 次留率
  534. $total['a_cost'] = ToolLogic::getRound($total['cost']??0,$total['active']??0,1); // 次留成本
  535. $total['p_cost'] = ToolLogic::getRound($total['reg_pay_num']??0,$total['cost']??0,1); // 付费成本
  536. $total['p_per'] = ToolLogic::getPercent($total['reg_pay_num']??0,$total['reg_total']??0,1); // 付费率
  537. $total['da_per'] = ToolLogic::getPercent($total['reg_pay_total_da']??0,$total['cost']??0,1); // 当天回本率
  538. $total['re_per'] = (float)trim(ToolLogic::getPercent($total['reg_pay_total']??0,$total['cost']??0), "%"); // 累计回本率
  539. $total['re_amount_per'] = ToolLogic::getPercent($total['reg_pay_amount']??0,$total['cost']??0,1); // 实际回本率
  540. $total['arpu'] = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_pay_num']??0); // ARPU
  541. $total['r_arpu'] = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_total']??0); // 注册ARPU
  542. $resultData = ['data'=>$baseTotalDayData,'total'=>$total];
  543. return $resultData;
  544. }
  545. /**
  546. * 渠道按日分析
  547. */
  548. public function getAgentDayDataList($where){
  549. $params = $this->searchByAuth($where);
  550. $whereSql = $this->generateWhereSql($params);
  551. // 根据渠道名称获取渠道ID
  552. if(!empty($params['site_name'])){
  553. $agentData = Db::connect('db_advert')->query("SELECT id,name FROM agent_list WHERE 1=1 AND name = '{$params['agent_name']}'");
  554. $params['agent_id'] = $agentData[0]['id'] ?? 0;
  555. }
  556. // 根据广告名称获取广告ID
  557. if(!empty($params['site_name'])){
  558. $mediaData = Db::connect('db_advert')->query("SELECT id,name FROM agent_site WHERE 1=1 AND name = '{$params['site_name']}'");
  559. $params['media_id'] = $mediaData[0]['id'] ?? 0;
  560. }
  561. if(empty($params['agent_id'])){
  562. $params['agent_id'] = 0;
  563. }
  564. $whereSql = $this->generateWhereSql($params);
  565. // 1. 消耗表. 获取消耗金额
  566. $costData = Db::connect('db_advert')->query("SELECT SUM(money) as cost FROM media_cost WHERE 1=1 $whereSql Group By tdate");
  567. $costData = array_column($costData, 'cost', 'tdate');
  568. // 2. base统计数据(展示IP(ad_show_ip)、激活(install)、注册设备(reg_dev)、注册数(reg_total)、创角数(role_total)、老用户(old_login_total)、注册付费人数(reg_pay_num)、当天注册付费金额(reg_pay_total_da)、付费总金额(pay_total)、付费总人数(pay_num))
  569. $baseTotalField = "
  570. SUM(ad_show_ip) AS ad_show_ip,
  571. SUM(install) AS install,
  572. SUM(reg_dev) AS reg_dev,
  573. SUM(reg_total) AS reg_total,
  574. SUM(role_create_user) AS role_total,
  575. SUM(old_login_total) AS old_login_total,
  576. SUM(reg_pay_total) AS reg_pay_total_da,
  577. SUM(pay_amount) AS pay_amount,
  578. SUM(pay_total) AS pay_total,
  579. tdate";
  580. $baseWhereSql = $whereSql;
  581. $baseTotalDayData = $this->generateYearUnionList('base_total_day_', $params['reg_date'], $baseWhereSql, $baseTotalField, 'tdate');
  582. $baseTotalDayData = array_column($baseTotalDayData, null, 'tdate');
  583. // 3. active 活跃数,次留人数
  584. $activeWhereSql = $whereSql.' AND days = 1';
  585. $activeWhereSql = str_replace('AND tdate','AND reg_date',$activeWhereSql);
  586. $activeField = "
  587. sum(active_total) as active,
  588. reg_date astdate";
  589. $activeData = $this->generateYearUnionList('game_active_day_', $params['reg_date'], $activeWhereSql, $activeField, 'reg_date');
  590. $activeData = array_column($activeData, 'active', 'tdate');
  591. // 4. 注册充值统计(累计充值reg_pay_total, 注册总充值(扣除分成)reg_pay_amount、注册累计付费人数(reg_pay_num))
  592. $regPayWhereSql = $whereSql;
  593. $regPayField = "
  594. sum(addup_pay_num) as reg_pay_num,
  595. sum(addup_pay_total) as reg_pay_total,
  596. sum(addup_pay_amount) as reg_pay_amount,
  597. reg_date as tdate";
  598. $regPayWhereSql = str_replace('AND tdate','AND reg_date',$regPayWhereSql);
  599. $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $params['reg_date'], $regPayWhereSql, $regPayField, 'reg_date');
  600. $regPayData = array_column($regPayData, null, 'tdate');
  601. // 5. 拼装数据
  602. // 拼装数据
  603. foreach($baseTotalDayData as $key=>&$row){
  604. $row['active'] = $activeData[$row['tdate']] ?? 0; // 次留数
  605. $row['cost'] = $costData[$row['tdate']] ?? 0; // 支出
  606. $row['reg_cost'] = ToolLogic::getRound($row['cost'],$row['reg_total'] ?? 0); // 注册成本
  607. $row['role_per'] = ToolLogic::getRound($row['role_total'],$row['reg_total'] ?? 0); // 创角率
  608. $row['a_cost'] = ToolLogic::getRound($row['cost'],$row['active'],1); // 次留成本
  609. $row['a_per'] = ToolLogic::getPercent( $row['active'],$row['reg_total'],1); // 次留率
  610. $row['reg_pay_total'] = $regPayData[$row['tdate']]['reg_pay_total'] ?? 0; // 总付费金额
  611. $row['reg_pay_num'] = $regPayData[$row['tdate']]['reg_pay_num'] ?? 0; // 总付费人数
  612. $row['reg_pay_amount'] = $regPayData[$row['tdate']]['reg_pay_amount'] ?? 0; // 注册总充值
  613. $row['p_cost'] = ToolLogic::getRound($row['cost'],$row['reg_pay_num']); // 付费成本
  614. $row['p_per'] = ToolLogic::getPercent($row['reg_pay_num']??0,$row['reg_total'],1); // 付费率
  615. $row['da_per'] = ToolLogic::getPercent($row['reg_pay_total_da']??0,$row['cost'],1); // 当天回本率
  616. $row['re_per'] = (float)trim(ToolLogic::getPercent($row['reg_pay_total'],$row['cost']), "%"); // 累计回本率
  617. $row['re_amount_per'] = ToolLogic::getPercent($row['reg_pay_amount'],$row['cost'],1); // 实际回本率
  618. $row['arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_pay_num']); // ARPU
  619. $row['r_arpu'] = ToolLogic::getRound($row['reg_pay_total'],$row['reg_total']); // 注册ARPU
  620. $row['pay_cost'] = ToolLogic::getPercent($row['pay_amount']??0,$row['cost']??0); // 收支比
  621. }
  622. // 6. 合计
  623. $total = [
  624. 'tdate' => '合计'
  625. ];
  626. foreach($baseTotalDayData as &$row){
  627. $total['cost'] = !empty($total['cost']) ? ($total['cost'] + $row['cost']) : $row['cost']; // 支出
  628. $total['ad_show_ip'] = !empty($total['ad_show_ip']) ? ($total['ad_show_ip'] + $row['ad_show_ip']) : $row['ad_show_ip']; // 展示IP
  629. $total['install'] = !empty($total['install']) ? ($total['install'] + $row['install']) : $row['install']; // 激活
  630. $total['reg_dev'] = !empty($total['reg_dev']) ? ($total['reg_dev'] + $row['reg_dev']) : $row['reg_dev']; // 注册设备
  631. $total['reg_total'] = !empty($total['reg_total']) ? ($total['reg_total'] + $row['reg_total']) : $row['reg_total']; // 注册数
  632. $total['role_total'] = !empty($total['role_total']) ? ($total['role_total'] + $row['role_total']) : $row['role_total']; // 创角数
  633. $total['active'] = !empty($total['active']) ? ($total['active'] + $row['active']) : $row['active']; // 次留数
  634. // 付费人数
  635. $total['reg_pay_num'] = !empty($total['reg_pay_num']) ? ($total['reg_pay_num'] + $row['reg_pay_num']) : $row['reg_pay_num']; // 总付费人数
  636. $total['reg_pay_total'] = !empty($total['reg_pay_total']) ? ($total['reg_pay_total'] + $row['reg_pay_total']) : $row['reg_pay_total']; // 总付费金额
  637. $total['reg_pay_amount'] = !empty($total['reg_pay_amount']) ? ($total['reg_pay_amount'] + $row['reg_pay_amount']) : $row['reg_pay_amount']; // 注册总充值
  638. $total['pay_total'] = !empty($total['pay_total']) ? ($total['pay_total'] + $row['pay_total']) : $row['pay_total']; // 当天收入
  639. $total['pay_amount'] = !empty($total['pay_amount']) ? ($total['pay_amount'] + $row['pay_amount']) : $row['pay_amount']; // 实际收入
  640. $total['old_login_total'] = !empty($total['old_login_total']) ? ($total['old_login_total'] + $row['old_login_total']) : $row['old_login_total']; // 老用户
  641. $total['reg_pay_total_da'] = !empty($total['reg_pay_total_da']) ? ($total['reg_pay_total_da'] + $row['reg_pay_total_da']) : $row['reg_pay_total_da']; // 当天注册付费金额
  642. }
  643. $total['reg_cost'] = ToolLogic::getRound($total['cost']??0,$total['reg_total'] ?? 0); // 注册成本
  644. $total['role_per'] = ToolLogic::getRound($total['role_total']??0,$total['reg_total'] ?? 0); // 创角率
  645. $total['a_per'] = ToolLogic::getPercent( $total['active']??0,$total['reg_total']??0,1); // 次留率
  646. $total['a_cost'] = ToolLogic::getRound($total['cost']??0,$total['active']??0,1); // 次留成本
  647. $total['p_cost'] = ToolLogic::getRound($total['reg_pay_num']??0,$total['cost']??0,1); // 付费成本
  648. $total['p_per'] = ToolLogic::getPercent($total['reg_pay_num']??0,$total['reg_total']??0,1); // 付费率
  649. $total['da_per'] = ToolLogic::getPercent($total['reg_pay_total_da']??0,$total['cost']??0,1); // 当天回本率
  650. $total['re_per'] = (float)trim(ToolLogic::getPercent($total['reg_pay_total']??0,$total['cost']??0), "%"); // 累计回本率
  651. $total['re_amount_per'] = ToolLogic::getPercent($total['reg_pay_amount']??0,$total['cost']??0,1); // 实际回本率
  652. $total['arpu'] = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_pay_num']??0); // ARPU
  653. $total['r_arpu'] = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_total']??0); // 注册ARPU
  654. //收支比
  655. $total['pay_cost'] = ToolLogic::getPercent($total['pay_amount']??0,$total['cost']??0);
  656. $resultData = ['data'=>array_values($baseTotalDayData),'totalRow'=>$total];
  657. return $resultData;
  658. }
  659. /**
  660. * ltv
  661. *
  662. */
  663. public function getLtvDataList($where){
  664. $params = $this->searchByAuth($where);
  665. // 展示类型
  666. $dataType = $params['data_type'] ?? 'recovery';
  667. $nowDate = date("Y-m-d");
  668. $whereSql = $this->generateWhereSql($params);
  669. // 1. 获取消耗金额
  670. $costData = Db::connect('db_advert')->query("SELECT SUM(money) as cost, tdate FROM media_cost WHERE 1=1 $whereSql group by tdate");
  671. $costData = array_column($costData, 'cost', 'tdate');
  672. // 2. 获取注册数
  673. $baseData = $this->generateYearUnionList('base_total_day_', $params['reg_date'], $whereSql, "SUM(reg_total) as reg_total, tdate", 'tdate');
  674. $baseData = array_column($baseData, null, 'tdate');
  675. // 3. 获取注册付费金额
  676. $field = "
  677. reg_date,
  678. pay_date,
  679. SUM(pay_num) as pay_num,
  680. SUM(pay_total) as pay_total,
  681. SUM(addup_pay_num) AS addup_pay_num,
  682. SUM(addup_pay_total) AS addup_pay_total,
  683. SUM(addup_pay_amount) AS addup_pay_amount
  684. ";
  685. $regPayWhereSql = str_replace('AND tdate','AND reg_date',$whereSql);
  686. $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $params['reg_date'], $regPayWhereSql, $field, 'reg_date,pay_date');
  687. // 如果注册付费数据为空,则返回空数据给前端
  688. if(empty($regPayData)){
  689. return ['data'=>[],'totalRow'=>[]];
  690. }
  691. // 前端合计数据
  692. $totalRow = [
  693. 'tdate' => '合计'
  694. ];
  695. // 前端data数据
  696. $data = [];
  697. $totalLtv=[];
  698. // 合计 消耗金额,注册数,注册成本
  699. foreach($baseData as $key=>$row){
  700. $totalRow['cost'] = !empty($totalRow['cost']) ? ($totalRow['cost'] + $costData[$key]??0) : $costData[$key]??0;
  701. $totalRow['d0']['cost'] = !empty($totalRow['cost']) ? ($totalRow['cost'] + $costData[$key]??0) : $costData[$key]??0;
  702. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? ($totalRow['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
  703. $totalRow['d0']['reg_total'] = !empty($totalRow['reg_total']) ? ($totalRow['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
  704. $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost']??0,$totalRow['reg_total']??0);
  705. $days = (strtotime($nowDate)-strtotime($key))/86400+1;
  706. for($i=1;$i<=$days;$i++){
  707. $daykey = 'd'.$i;
  708. $totalRow[$daykey]['reg_total'] = !empty($totalRow[$daykey]['reg_total']) ? ($totalRow[$daykey]['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
  709. $totalRow[$daykey]['cost'] = !empty($totalRow[$daykey]['cost']) ? ($totalRow[$daykey]['cost'] + $costData[$key]??0) : $costData[$key]??0;
  710. }
  711. }
  712. // 按照天计算LTV
  713. foreach($regPayData as &$row){
  714. $regDate = $row['reg_date'];
  715. $data[$regDate]['tdate'] = $regDate;
  716. // 注册数
  717. $data[$regDate]['reg_total'] = $baseData[$regDate]['reg_total'] ?? 0;
  718. // 注册成本
  719. $data[$regDate]['reg_cost'] = ToolLogic::getRound($costData[$regDate]??0,$data[$regDate]['reg_total']??0);
  720. // 消耗金额
  721. $data[$regDate]['cost'] = $costData[$regDate]??0;
  722. // 计算日期相差天数
  723. $daykey = (strtotime($row['pay_date'])-strtotime($regDate))/86400+1;
  724. $daykey = 'd'.$daykey;
  725. switch($dataType){
  726. case 'recovery':
  727. $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_total'],$costData[$regDate]??0,1);
  728. if($nowDate === $row['pay_date']){
  729. $data[$regDate]['d0'] = ToolLogic::getPercent($row['addup_pay_total'],$costData[$regDate]??0,1);
  730. }
  731. break;
  732. /* 扣除分成/cost , 计算 */
  733. case 'remount':
  734. // 按天回本率
  735. $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_amount'],$costData[$regDate]??0,1);
  736. // 累计回本率
  737. if($nowDate === $row['pay_date']){
  738. $data[$regDate]['d0'] = ToolLogic::getPercent($row['addup_pay_amount'],$costData[$regDate]??0,1);
  739. }
  740. break;
  741. /* 累计计费付费金额 / 注册数 */
  742. case 'ltv':
  743. // 按天LTV
  744. $data[$regDate][$daykey] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
  745. // 累计LTV
  746. if($nowDate === $row['pay_date']){
  747. $data[$regDate]['d0'] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
  748. }
  749. break;
  750. /* 后面的LTV数据, 按天LTV / 第一天LTV , 目的是为了计算LTV增长率*/
  751. case 'ltvbs':
  752. $totalLtv[$daykey] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
  753. $fz = $totalLtv['d1']??0!=0 ? $totalLtv['d1'] : 1;
  754. $data[$regDate][$daykey] = round($totalLtv[$daykey] / $fz, 2);
  755. break;
  756. /* 付费人数*/
  757. case 'pay_num':
  758. $data[$regDate][$daykey] = $row['pay_num'];
  759. if($nowDate === $row['pay_date']){
  760. $data[$regDate]['d0'] = $row['addup_pay_num'];
  761. }
  762. break;
  763. /* 付费总额 */
  764. case 'pay_total':
  765. $data[$regDate][$daykey] = $row['pay_total'];
  766. if($nowDate === $row['pay_date']){
  767. $data[$regDate]['d0'] = $row['addup_pay_total'];
  768. }
  769. break;
  770. /* 付费率 */
  771. case 'pay_rate':
  772. $data[$regDate][$daykey] = ToolLogic::getPercent($row['pay_num'],$baseData[$regDate]['reg_total']);
  773. if($nowDate === $row['pay_date']){
  774. $data[$regDate]['d0'] = ToolLogic::getPercent($row['addup_pay_num'],$baseData[$regDate]['reg_total']);
  775. }
  776. break;
  777. /* 付费ARPU */
  778. case 'arpu':
  779. $data[$regDate][$daykey] = ToolLogic::getRound($row['pay_total'],$row['pay_num']);
  780. if($nowDate === $row['pay_date']){
  781. $data[$regDate]['d0'] = ToolLogic::getRound($row['addup_pay_total'],$row['addup_pay_num']);
  782. }
  783. break;
  784. default:
  785. continue 2;
  786. break;
  787. }
  788. $totalRow[$daykey]['addup_pay_total'] = $totalRow[$daykey]['addup_pay_total'] ?? 0;
  789. $totalRow[$daykey]['addup_pay_amount'] = $totalRow[$daykey]['addup_pay_amount'] ?? 0;
  790. $totalRow[$daykey]['pay_num'] = $totalRow[$daykey]['pay_num'] ?? 0;
  791. $totalRow[$daykey]['pay_total'] = $totalRow[$daykey]['pay_total'] ?? 0;
  792. $totalRow[$daykey]['addup_pay_total'] = !empty($totalRow[$daykey]['addup_pay_total']) ? $totalRow[$daykey]['addup_pay_total'] + $row['addup_pay_total'] : $row['addup_pay_total'];
  793. $totalRow[$daykey]['addup_pay_amount'] = !empty($totalRow[$daykey]['addup_pay_amount']) ? $totalRow[$daykey]['addup_pay_amount'] + $row['addup_pay_amount'] : $row['addup_pay_amount'];
  794. $totalRow[$daykey]['pay_num'] = !empty($totalRow[$daykey]['pay_num']) ? $totalRow[$daykey]['pay_num'] + $row['pay_num'] : $row['pay_num'];
  795. $totalRow[$daykey]['pay_total'] = !empty($totalRow[$daykey]['pay_total']) ? $totalRow[$daykey]['pay_total'] + $row['pay_total'] : $row['pay_total'];
  796. if($row['pay_date'] == $regDate){
  797. $pay_total = !empty($pay_total) ? $pay_total + $row['addup_pay_total'] : $row['addup_pay_total'];
  798. $pay_amount = !empty($pay_amount) ? $pay_amount + $row['addup_pay_amount'] : $row['addup_pay_amount'];
  799. $pay_num = !empty($pay_num) ? $pay_num + $row['pay_num'] : $row['pay_num'];
  800. }
  801. }
  802. foreach($totalRow as $key=>&$row){
  803. if($key[0]==='d'){
  804. switch($dataType){
  805. case 'recovery':
  806. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['cost']??0,1);
  807. break;
  808. case 'remount':
  809. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_amount']??0,$totalRow[$key]['cost']??0,1);
  810. break;
  811. case 'ltv':
  812. $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['reg_total']??0);
  813. break;
  814. case 'ltvbs':
  815. $totalLtv[$key] = ToolLogic::getRound($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['reg_total']??0);
  816. $fz = $totalLtv['d1']??0!=0 ? $totalLtv['d1'] : 1;
  817. $totalRow[$key] = round($totalLtv[$key] / $fz, 2);
  818. break;
  819. case 'pay_num':
  820. $totalRow[$key] = $totalRow[$key]['pay_num']??0;
  821. break;
  822. case 'pay_total':
  823. $totalRow[$key] = $totalRow[$key]['pay_total']??0;
  824. break;
  825. case 'pay_rate':
  826. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['pay_num']??0,$totalRow[$key]['reg_total']??0);
  827. break;
  828. case 'arpu':
  829. $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['pay_total']??0,$totalRow[$key]['pay_num']??0);
  830. break;
  831. }
  832. }
  833. }
  834. if($data && $totalRow){
  835. switch($dataType){
  836. case 'recovery':
  837. $totalRow['d0'] = ToolLogic::getPercent($pay_total,$totalRow['cost'],1);
  838. break;
  839. case 'remount':
  840. $totalRow['d0'] = ToolLogic::getPercent($pay_amount,$totalRow['cost'],1);
  841. break;
  842. case 'ltv':
  843. $totalRow['d0'] = ToolLogic::getRound($pay_total,$totalRow['reg_total']);
  844. break;
  845. case 'ltvbs':
  846. $totalLtv['d0'] = ToolLogic::getRound($pay_total,$totalRow['reg_total']);
  847. $fz = $totalLtv['d1']??0!=0 ? $totalLtv['d1'] : 1;
  848. $totalRow['d0'] = round($totalLtv['d0']/$fz, 2);
  849. break;
  850. case 'pay_num':
  851. $totalRow['d0'] = $pay_num;
  852. break;
  853. case 'pay_total':
  854. $totalRow['d0'] = $pay_total;
  855. break;
  856. case 'pay_rate':
  857. $totalRow['d0'] = ToolLogic::getPercent($pay_num,$totalRow['reg_total']);
  858. break;
  859. case 'arpu':
  860. $totalRow['d0'] = ToolLogic::getRound($pay_total,$pay_num);
  861. break;
  862. default:
  863. break;
  864. }
  865. $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost'],$totalRow['reg_total']);
  866. $list = ToolLogic::arrSort($data,'tdate','asc');
  867. }
  868. return [
  869. 'data' =>array_values( $list),
  870. 'totalRow' => $totalRow
  871. ];
  872. }
  873. /**
  874. * ltv按月
  875. */
  876. public function getLtvmDataList($where){
  877. $params = $this->searchByAuth($where);
  878. // 展示类型
  879. $dataType = $params['data_type'] ?? 'recovery';
  880. $nowDate = date("Y-m");
  881. $whereSql = $this->generateWhereSql($params);
  882. // 1. 获取消耗金额
  883. // 2. 获取注册数
  884. $totalBaseWhereSql = str_replace('AND tdate','AND tmonth',$whereSql);
  885. $baseData = Db::connect('db_data_report')->query("SELECT tmonth,SUM(cost) as cost,SUM(reg_total) as reg_total FROM game_total_month WHERE 1=1 $totalBaseWhereSql GROUP BY tmonth");
  886. $baseData = array_column($baseData, null, 'tmonth');
  887. // 3. 获取注册付费金额
  888. $field = "
  889. reg_month,
  890. pay_month,
  891. SUM(pay_num) as pay_num,
  892. SUM(pay_total) as pay_total,
  893. SUM(addup_pay_num) AS addup_pay_num,
  894. SUM(addup_pay_total) AS addup_pay_total,
  895. SUM(addup_pay_amount) AS addup_pay_amount
  896. ";
  897. $regPayWhereSql = str_replace('AND tdate','AND reg_month',$whereSql);
  898. $regPayData = Db::connect('db_data_report')->query("SELECT $field FROM game_reg_pay_month WHERE 1=1 $regPayWhereSql GROUP BY reg_month,pay_month");
  899. // 如果注册付费数据为空,则返回空数据给前端
  900. if(empty($regPayData)){
  901. return ['data'=>[],'totalRow'=>[]];
  902. }
  903. // 前端合计数据
  904. $totalRow = [
  905. 'tmonth' => '合计'
  906. ];
  907. // 前端data数据
  908. $data = [];
  909. $pay_total = 0;
  910. $pay_amount = 0;
  911. $pay_num = 0;
  912. // 合计 消耗金额,注册数,注册成本
  913. foreach($baseData as $key=>$row){
  914. $totalRow['cost'] = !empty($totalRow['cost']) ? round($totalRow['cost'] + $row['cost']??0,2) : $row['cost']??0;
  915. $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? ($totalRow['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
  916. $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost']??0,$totalRow['reg_total']??0);
  917. $days = ToolLogic::getMonthNum($key,$nowDate);
  918. for($i=1;$i<=$days;$i++){
  919. $daykey = 'm'.($i+1);
  920. $totalRow[$daykey]['reg_total'] = !empty($totalRow[$daykey]['reg_total']) ? ($totalRow[$daykey]['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
  921. $totalRow[$daykey]['cost'] = !empty($totalRow[$daykey]['cost']) ? ($totalRow[$daykey]['cost'] + $row['cost']??0) : $row['cost']??0;
  922. }
  923. }
  924. print_r($regPayData);
  925. // 按照天计算LTV
  926. foreach($regPayData as &$row){
  927. $regDate = $row['reg_month'];
  928. $data[$regDate]['tmonth'] = $regDate;
  929. // 注册数
  930. $data[$regDate]['reg_total'] = $baseData[$regDate]['reg_total'] ?? 0;
  931. // 注册成本
  932. $data[$regDate]['reg_cost'] = ToolLogic::getRound($baseData[$regDate]['cost']??0,$data[$regDate]['reg_total']??0);
  933. // 消耗金额
  934. $data[$regDate]['cost'] = $baseData[$regDate]['cost']??0;
  935. // 计算日期相差天数
  936. // $daykey = (strtotime($row['pay_month'])-strtotime($regDate))/86400+1;
  937. $daykey = 'm'.(ToolLogic::getMonthNum($regDate,$row['pay_month'])+1);
  938. switch($dataType){
  939. case 'recovery':
  940. $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_total'],$baseData[$regDate]['cost']??0,1);
  941. if($nowDate === $row['pay_month']){
  942. $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_total'],$baseData[$regDate]['cost']??0,1);
  943. }
  944. break;
  945. /* 扣除分成/cost , 计算 */
  946. case 'remount':
  947. // 按天回本率
  948. $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_amount'],$baseData[$regDate]['cost']??0,1);
  949. // 累计回本率
  950. if($nowDate === $row['pay_month']){
  951. $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_amount'],$baseData[$regDate]['cost']??0,1);
  952. }
  953. break;
  954. /* 累计计费付费金额 / 注册数 */
  955. case 'ltv':
  956. // 按天LTV
  957. $data[$regDate][$daykey] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
  958. // 累计LTV
  959. if($nowDate === $row['pay_month']){
  960. $data[$regDate]['m0'] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
  961. }
  962. break;
  963. /* 付费人数*/
  964. case 'pay_num':
  965. $data[$regDate][$daykey] = $row['pay_num'];
  966. if($nowDate === $row['pay_month']){
  967. $data[$regDate]['m0'] = $row['addup_pay_num'];
  968. }
  969. break;
  970. /* 付费总额 */
  971. case 'pay_total':
  972. $data[$regDate][$daykey] = $row['pay_total'];
  973. if($nowDate === $row['pay_month']){
  974. $data[$regDate]['m0'] = $row['addup_pay_total'];
  975. }
  976. break;
  977. /* 付费率 */
  978. case 'pay_rate':
  979. $data[$regDate][$daykey] = ToolLogic::getPercent($row['pay_num'],$baseData[$regDate]['reg_total']);
  980. if($nowDate === $row['pay_month']){
  981. $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_num'],$baseData[$regDate]['reg_total']);
  982. }
  983. break;
  984. /* 付费ARPU */
  985. case 'arpu':
  986. $data[$regDate][$daykey] = ToolLogic::getRound($row['pay_total'],$row['pay_num']);
  987. if($nowDate === $row['pay_month']){
  988. $data[$regDate]['m0'] = ToolLogic::getRound($row['addup_pay_total'],$row['addup_pay_num']);
  989. }
  990. break;
  991. default:
  992. continue 2;
  993. break;
  994. }
  995. $totalRow[$daykey]['addup_pay_total'] = $totalRow[$daykey]['addup_pay_total'] ?? 0;
  996. $totalRow[$daykey]['addup_pay_amount'] = $totalRow[$daykey]['addup_pay_amount'] ?? 0;
  997. $totalRow[$daykey]['pay_num'] = $totalRow[$daykey]['pay_num'] ?? 0;
  998. $totalRow[$daykey]['pay_total'] = $totalRow[$daykey]['pay_total'] ?? 0;
  999. $totalRow[$daykey]['addup_pay_total'] = !empty($totalRow[$daykey]['addup_pay_total']) ? $totalRow[$daykey]['addup_pay_total'] + $row['addup_pay_total'] : $row['addup_pay_total'];
  1000. $totalRow[$daykey]['addup_pay_amount'] = !empty($totalRow[$daykey]['addup_pay_amount']) ? $totalRow[$daykey]['addup_pay_amount'] + $row['addup_pay_amount'] : $row['addup_pay_amount'];
  1001. $totalRow[$daykey]['pay_num'] = !empty($totalRow[$daykey]['pay_num']) ? $totalRow[$daykey]['pay_num'] + $row['pay_num'] : $row['pay_num'];
  1002. $totalRow[$daykey]['pay_total'] = !empty($totalRow[$daykey]['pay_total']) ? $totalRow[$daykey]['pay_total'] + $row['pay_total'] : $row['pay_total'];
  1003. if($row['pay_month'] == $regDate){
  1004. $pay_total = !empty($pay_total) ? $pay_total + $row['addup_pay_total'] : $row['addup_pay_total'];
  1005. $pay_amount = !empty($pay_amount) ? $pay_amount + $row['addup_pay_amount'] : $row['addup_pay_amount'];
  1006. $pay_num = !empty($pay_num) ? $pay_num + $row['pay_num'] : $row['pay_num'];
  1007. }
  1008. }
  1009. foreach($totalRow as $key=>&$row){
  1010. if($key[0]==='m'){
  1011. switch($dataType){
  1012. case 'recovery':
  1013. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['cost']??0,1);
  1014. break;
  1015. case 'remount':
  1016. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_amount']??0,$totalRow[$key]['cost']??0,1);
  1017. break;
  1018. case 'ltv':
  1019. $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['reg_total']??0);
  1020. break;
  1021. case 'pay_num':
  1022. $totalRow[$key] = $totalRow[$key]['pay_num']??0;
  1023. break;
  1024. case 'pay_total':
  1025. $totalRow[$key] = $totalRow[$key]['pay_total']??0;
  1026. break;
  1027. case 'pay_rate':
  1028. $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['pay_num']??0,$totalRow[$key]['reg_total']??0);
  1029. break;
  1030. case 'arpu':
  1031. $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['pay_total']??0,$totalRow[$key]['pay_num']??0);
  1032. break;
  1033. }
  1034. }
  1035. }
  1036. if($data && $totalRow){
  1037. switch($dataType){
  1038. case 'recovery':
  1039. $totalRow['m0'] = ToolLogic::getPercent($pay_total,$totalRow['cost'],1);
  1040. break;
  1041. case 'remount':
  1042. $totalRow['m0'] = ToolLogic::getPercent($pay_amount,$totalRow['cost'],1);
  1043. break;
  1044. case 'ltv':
  1045. $totalRow['m0'] = ToolLogic::getRound($pay_total,$totalRow['reg_total']);
  1046. break;
  1047. case 'pay_num':
  1048. $totalRow['m0'] = $pay_num;
  1049. break;
  1050. case 'pay_total':
  1051. $totalRow['m0'] = $pay_total;
  1052. break;
  1053. case 'pay_rate':
  1054. $totalRow['m0'] = ToolLogic::getPercent($pay_num,$totalRow['reg_total']);
  1055. break;
  1056. case 'arpu':
  1057. $totalRow['m0'] = ToolLogic::getRound($pay_total,$pay_num);
  1058. break;
  1059. default:
  1060. break;
  1061. }
  1062. $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost'],$totalRow['reg_total']);
  1063. $list = ToolLogic::arrSort($data,'tmonth','asc');
  1064. }
  1065. return [
  1066. 'data' =>array_values( $list),
  1067. 'totalRow' => $totalRow
  1068. ];
  1069. }
  1070. /**
  1071. * @return void
  1072. * 大盘数据(没有权限)
  1073. * 注册成本:消耗金额/注册数
  1074. * roi:注册付费金额 reg_pay_total /消耗 cost
  1075. * 付费成本:总付费人数/消耗
  1076. * 付费率:总付费人数/注册数
  1077. */
  1078. public function agentTotal($where){
  1079. $whereSql = $this->generateWhereSql($where);
  1080. $cost = 0; // 消耗金额
  1081. $regTotal = 0; // 注册数
  1082. $regPayTotal = 0; // 注册付费金额
  1083. $regPayNum = 0; // 总付费人数
  1084. // 1. 消耗表. 获取消耗金额
  1085. $costData = Db::connect('db_advert')->query("SELECT SUM(money) as cost FROM media_cost WHERE 1=1 $whereSql");
  1086. $cost = $costData[0]['cost'] ?? 0;
  1087. // 2. base_total_day_ 获取注册数(reg_total)、注册付费金额(reg_pay_total)、
  1088. $baseTotalField = "
  1089. SUM(reg_total) AS reg_total,
  1090. SUM(reg_pay_total) AS reg_pay_total";
  1091. $baseTotalDayData = $this->generateYearUnionList('base_total_day_', $where['reg_date'], $whereSql, $baseTotalField);
  1092. $regTotal = $baseTotalDayData[0]['reg_total'] ?? 0;
  1093. $regPayTotal = $baseTotalDayData[0]['reg_pay_total'] ?? 0;
  1094. // 3. 注册付费表. 获取总付费人数(reg_pay_num)
  1095. $regPayField = "
  1096. sum(addup_pay_num) as reg_pay_num";
  1097. $regPayWhereSql = str_replace('AND tdate','AND reg_date',$whereSql);
  1098. $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $where['reg_date'], $regPayWhereSql, $regPayField);
  1099. $regPayNum = $regPayData[0]['reg_pay_num'] ?? 0;
  1100. // roi
  1101. $roi = ToolLogic::getPercent($regPayTotal,$cost,1);
  1102. // 付费成本
  1103. $pCost = ToolLogic::getRound($cost,$regPayNum);
  1104. // reg_cost 注册成本
  1105. $regCost = ToolLogic::getRound($cost,$regTotal);
  1106. // 付费率
  1107. $pPer = ToolLogic::getPercent($regPayNum,$regTotal,1);
  1108. // 返回数据
  1109. return [
  1110. 'reg_cost' => $regCost,
  1111. 'roi' => $roi,
  1112. 'p_cost' => $pCost,
  1113. 'p_per' => $pPer,
  1114. ];
  1115. }
  1116. /**
  1117. * @param $where
  1118. * @param $group
  1119. * @return void
  1120. * @description 计算7天回本率
  1121. * 1. 7天的注册总充值计算出来,可以通过
  1122. */
  1123. public function computedHb7days($where, $type){
  1124. $payDataAll = [];
  1125. $dateRange = ToolLogic::getDatesBetween($where['reg_date'][0], $where['reg_date'][1]);
  1126. foreach ($dateRange as $regDate){
  1127. $field = "
  1128. sum(addup_pay_amount) as reg_pay_amount_7,
  1129. $type"; // 注册总充值
  1130. $eDate = date("Y-m-d", strtotime($regDate . " +6 days"));
  1131. // 如果7天后的时间,超过今天,则今天是最后一天
  1132. if($eDate>date("Y-m-d")){
  1133. $eDate = date("Y-m-d");
  1134. }
  1135. $wherePay = $where;
  1136. unset($wherePay['reg_date']);
  1137. $whereSql = $this->generateWhereSql($wherePay);
  1138. $whereSql = "{$whereSql} AND reg_date = '{$regDate}' AND pay_date = '{$eDate}'";
  1139. $payData = $this->generateYearUnionList('game_reg_pay_day_',
  1140. [
  1141. $regDate,
  1142. $regDate
  1143. ]
  1144. , $whereSql, $field, $type);
  1145. $payDataAll = array_merge($payDataAll, $payData);
  1146. }
  1147. return $payDataAll;
  1148. }
  1149. // 生成基础日统计表的联合查询列表
  1150. public function generateYearUnionList($namePrefix, $regDate,$whereSql='',$field='*',$group=null){
  1151. $tableNames = ToolLogic::getYearlyTableNames($namePrefix, $regDate[0],$regDate[1]);
  1152. $sqlParts = [];
  1153. foreach ($tableNames as $tableName){
  1154. $sqlParts[] = "SELECT * FROM {$tableName} WHERE 1=1 {$whereSql}";
  1155. }
  1156. $unionSql = implode(" UNION ALL ", $sqlParts);
  1157. $finalSql = "
  1158. SELECT {$field} FROM ( {$unionSql} ) AS all_total_day
  1159. ";
  1160. if (!empty($group)) {
  1161. $finalSql .= " GROUP BY {$group}";
  1162. }
  1163. $baseData = Db::connect('db_data_report')->query($finalSql);
  1164. return $baseData;
  1165. }
  1166. // 生成wheresql
  1167. public function generateWhereSql($params){
  1168. $whereSql = "";
  1169. // 游戏id
  1170. if(!empty($params['game_id'])){
  1171. if (is_array($params['game_id'])) {
  1172. $whereSql .= " AND game_id IN(" . implode(',', $params['game_id']) . ")";
  1173. } else {
  1174. $whereSql .= " AND game_id = {$params['game_id']}";
  1175. }
  1176. }
  1177. // 媒体id
  1178. if(!empty($params['media_id'])){
  1179. $whereSql .= " AND media_id = {$params['media_id']}";
  1180. }
  1181. // 渠道id
  1182. if(!empty($params['agent_id'])){
  1183. $whereSql .= " AND agent_id = {$params['agent_id']}";
  1184. }
  1185. // 广告位id
  1186. if(!empty($params['site_id'])){
  1187. if (is_array($params['site_id'])) {
  1188. $whereSql .= " AND site_id IN(" . implode(',', $params['site_id']) . ")";
  1189. } else {
  1190. $whereSql .= " AND site_id = {$params['site_id']}";
  1191. }
  1192. }
  1193. // 负责人
  1194. if(!empty($params['auth_id'])){
  1195. if (is_array($params['auth_id'])) {
  1196. $whereSql .= " AND auth_id IN(" . implode(',', $params['auth_id']) . ")";
  1197. } else {
  1198. $whereSql .= " AND auth_id = {$params['auth_id']}";
  1199. }
  1200. }
  1201. // 注册日期
  1202. if(!empty($params['reg_date'])??null){
  1203. $whereSql .= " AND tdate BETWEEN '{$params['reg_date'][0]}' AND '{$params['reg_date'][1]}'";
  1204. }
  1205. return $whereSql;
  1206. }
  1207. }