ltv按月

app/v1/logic/gameLog/ChannelAnalysisLogic.php

@@ -1079,8 +1079,230 @@ class channelAnalysisLogic extends BaseLogic
      */
     public function getLtvmDataList($where){
         $params = $this->searchByAuth($where);
+        // 展示类型
+        $dataType = $params['data_type'] ?? 'recovery';
+        $nowDate = date("Y-m");
         $whereSql = $this->generateWhereSql($params);
-        
+
+        // 1. 获取消耗金额
+
+        // 2. 获取注册数
+         $totalBaseWhereSql = str_replace('AND tdate','AND tmonth',$whereSql);
+        $baseData = Db::connect('db_data_report')->query("SELECT tmonth,SUM(cost) as cost,SUM(reg_total) as reg_total FROM game_total_month WHERE 1=1 $totalBaseWhereSql GROUP BY tmonth");
+        $baseData = array_column($baseData, null, 'tmonth');
+
+     
+        // 3. 获取注册付费金额
+         $field  = "
+            reg_month,
+            pay_month,
+            SUM(pay_num) as pay_num,
+            SUM(pay_total) as pay_total,
+            SUM(addup_pay_num) AS addup_pay_num,
+            SUM(addup_pay_total) AS addup_pay_total,
+            SUM(addup_pay_amount) AS addup_pay_amount
+        ";
+        $regPayWhereSql = str_replace('AND tdate','AND reg_month',$whereSql);
+        $regPayData = Db::connect('db_data_report')->query("SELECT $field FROM game_reg_pay_month WHERE 1=1 $regPayWhereSql GROUP BY reg_month,pay_month");
+
+        // 如果注册付费数据为空，则返回空数据给前端
+       if(empty($regPayData)){
+        return ['data'=>[],'totalRow'=>[]];
+       }
+        // 前端合计数据
+        $totalRow = [
+            'tmonth' => '合计'
+        ];
+
+        // 前端data数据
+        $data = [];
+
+         $pay_total = 0;
+         $pay_amount = 0;
+         $pay_num = 0;
+
+
+        // 合计 消耗金额，注册数，注册成本
+        foreach($baseData as $key=>$row){
+            $totalRow['cost'] = !empty($totalRow['cost']) ? round($totalRow['cost'] + $row['cost']??0,2) : $row['cost']??0;
+            $totalRow['reg_total'] = !empty($totalRow['reg_total']) ? ($totalRow['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
+            $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost']??0,$totalRow['reg_total']??0);
+           
+            $days = ToolLogic::getMonthNum($key,$nowDate);
+            for($i=1;$i<=$days;$i++){
+                $daykey  = 'm'.($i+1);
+                $totalRow[$daykey]['reg_total'] = !empty($totalRow[$daykey]['reg_total']) ? ($totalRow[$daykey]['reg_total'] + $row['reg_total']??0) : $row['reg_total']??0;
+                $totalRow[$daykey]['cost'] = !empty($totalRow[$daykey]['cost']) ? ($totalRow[$daykey]['cost'] + $row['cost']??0) : $row['cost']??0;
+            }
+        }
+
+print_r($regPayData);
+
+        // 按照天计算LTV
+        foreach($regPayData as &$row){
+            $regDate = $row['reg_month'];
+            
+            $data[$regDate]['tmonth'] = $regDate;
+     
+            // 注册数
+            $data[$regDate]['reg_total'] = $baseData[$regDate]['reg_total'] ?? 0;
+           
+            // 注册成本
+            $data[$regDate]['reg_cost'] = ToolLogic::getRound($baseData[$regDate]['cost']??0,$data[$regDate]['reg_total']??0);
+            // 消耗金额
+            $data[$regDate]['cost'] = $baseData[$regDate]['cost']??0;
+            
+            // 计算日期相差天数
+            // $daykey = (strtotime($row['pay_month'])-strtotime($regDate))/86400+1;
+            $daykey = 'm'.(ToolLogic::getMonthNum($regDate,$row['pay_month'])+1);
+           
+
+            switch($dataType){
+                case 'recovery':
+                $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_total'],$baseData[$regDate]['cost']??0,1);
+                if($nowDate === $row['pay_month']){
+                    $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_total'],$baseData[$regDate]['cost']??0,1);
+                }
+                break;
+
+                /* 扣除分成/cost , 计算 */
+                case 'remount':
+                    // 按天回本率
+                    $data[$regDate][$daykey] = ToolLogic::getPercent($row['addup_pay_amount'],$baseData[$regDate]['cost']??0,1);
+                    // 累计回本率
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_amount'],$baseData[$regDate]['cost']??0,1);
+                    }
+                break;
+
+                /*  累计计费付费金额 / 注册数 */
+                case 'ltv':
+                    // 按天LTV
+                    $data[$regDate][$daykey] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
+                    // 累计LTV
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = ToolLogic::getRound($row['addup_pay_total'],$baseData[$regDate]['reg_total']??0,1);
+                    } 
+                break;
+
+                /* 付费人数*/ 
+                case 'pay_num':
+                    $data[$regDate][$daykey] = $row['pay_num'];
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = $row['addup_pay_num'];
+                    }
+                break;
+
+                /* 付费总额 */
+                case 'pay_total':
+                    $data[$regDate][$daykey] = $row['pay_total'];
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = $row['addup_pay_total'];
+                    }
+                    
+                break;
+
+                /* 付费率 */
+                case 'pay_rate':
+                    $data[$regDate][$daykey] = ToolLogic::getPercent($row['pay_num'],$baseData[$regDate]['reg_total']);
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = ToolLogic::getPercent($row['addup_pay_num'],$baseData[$regDate]['reg_total']);
+                    }
+                break;
+
+                /* 付费ARPU */
+                case 'arpu':
+                    $data[$regDate][$daykey] = ToolLogic::getRound($row['pay_total'],$row['pay_num']);
+                    if($nowDate === $row['pay_month']){
+                        $data[$regDate]['m0'] = ToolLogic::getRound($row['addup_pay_total'],$row['addup_pay_num']);
+                    }
+                break;
+                default:
+                    continue 2;
+                break;
+            }
+            $totalRow[$daykey]['addup_pay_total'] = $totalRow[$daykey]['addup_pay_total'] ?? 0;
+            $totalRow[$daykey]['addup_pay_amount'] = $totalRow[$daykey]['addup_pay_amount'] ?? 0;
+            $totalRow[$daykey]['pay_num'] = $totalRow[$daykey]['pay_num'] ?? 0;
+            $totalRow[$daykey]['pay_total'] = $totalRow[$daykey]['pay_total'] ?? 0;
+
+            $totalRow[$daykey]['addup_pay_total'] = !empty($totalRow[$daykey]['addup_pay_total']) ? $totalRow[$daykey]['addup_pay_total'] + $row['addup_pay_total'] : $row['addup_pay_total'];
+            $totalRow[$daykey]['addup_pay_amount'] = !empty($totalRow[$daykey]['addup_pay_amount']) ? $totalRow[$daykey]['addup_pay_amount'] + $row['addup_pay_amount'] : $row['addup_pay_amount'];
+            $totalRow[$daykey]['pay_num'] = !empty($totalRow[$daykey]['pay_num']) ? $totalRow[$daykey]['pay_num'] + $row['pay_num'] : $row['pay_num'];
+            $totalRow[$daykey]['pay_total'] = !empty($totalRow[$daykey]['pay_total']) ? $totalRow[$daykey]['pay_total'] + $row['pay_total'] : $row['pay_total'];
+
+
+            if($row['pay_month'] == $regDate){
+                $pay_total = !empty($pay_total) ? $pay_total + $row['addup_pay_total'] : $row['addup_pay_total'];
+                $pay_amount = !empty($pay_amount) ? $pay_amount + $row['addup_pay_amount'] : $row['addup_pay_amount'];
+                $pay_num = !empty($pay_num) ? $pay_num + $row['pay_num'] : $row['pay_num'];
+            }
+            
+           
+        }
+
+        foreach($totalRow as $key=>&$row){
+             if($key[0]==='m'){
+                switch($dataType){
+                    case 'recovery':
+                        $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['cost']??0,1);
+                    break;
+                    case 'remount':
+                        $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['addup_pay_amount']??0,$totalRow[$key]['cost']??0,1);
+                    break;
+                    case 'ltv':
+                        $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['addup_pay_total']??0,$totalRow[$key]['reg_total']??0);
+                    break;
+                    case 'pay_num':
+                        $totalRow[$key] = $totalRow[$key]['pay_num']??0;
+                    break;
+                    case 'pay_total':
+                        $totalRow[$key] = $totalRow[$key]['pay_total']??0;
+                    break;
+                    case 'pay_rate':
+                        $totalRow[$key] = ToolLogic::getPercent($totalRow[$key]['pay_num']??0,$totalRow[$key]['reg_total']??0);
+                    break;
+                    case 'arpu':
+                        $totalRow[$key] = ToolLogic::getRound($totalRow[$key]['pay_total']??0,$totalRow[$key]['pay_num']??0);
+                    break;
+                }
+            }
+        }
+
+        if($data && $totalRow){
+                switch($dataType){
+                    case 'recovery':
+                        $totalRow['m0'] = ToolLogic::getPercent($pay_total,$totalRow['cost'],1);
+                    break;
+                    case 'remount':
+                        $totalRow['m0'] = ToolLogic::getPercent($pay_amount,$totalRow['cost'],1);
+                    break;
+                    case 'ltv':
+                        $totalRow['m0'] = ToolLogic::getRound($pay_total,$totalRow['reg_total']);
+                    break;
+                
+                    case 'pay_num':
+                        $totalRow['m0'] = $pay_num;
+                    break;
+                    case 'pay_total':
+                        $totalRow['m0'] = $pay_total;
+                    break;
+                    case 'pay_rate':
+                        $totalRow['m0'] = ToolLogic::getPercent($pay_num,$totalRow['reg_total']);
+                    break;
+                    case 'arpu':
+                        $totalRow['m0'] = ToolLogic::getRound($pay_total,$pay_num);
+                    break;
+                    default:
+                    break;
+                }
+                $totalRow['reg_cost'] = ToolLogic::getRound($totalRow['cost'],$totalRow['reg_total']);
+                $list = ToolLogic::arrSort($data,'tmonth','asc');
+            }
+        return [
+            'data' =>array_values( $list),
+            'totalRow' => $totalRow
+        ];
         
         
     }

app/v1/logic/tool/ToolLogic.php

@@ -95,6 +95,17 @@ class ToolLogic
         return $dates;
     }
 
+       /**
+     * 获取月份差
+     */
+    public static function getMonthNum($sdate,$edate){
+        if($sdate > $edate){
+            return 0;
+        }
+        list($y1,$m1)=explode("-",date('Y-m',strtotime($sdate)));
+        list($y2,$m2)=explode("-",date('Y-m',strtotime($edate)));
+        return abs(($y2-$y1)*12 + $m2-$m1);
+    }
 
 
 }