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渠道按日分析

ith5 5 miesięcy temu
rodzic
commit
0d61df2119

+ 16 - 0
app/v1/controller/gameLog/ChannelAnalysisController.php

@@ -77,4 +77,20 @@ class channelAnalysisController extends BaseController
         $data = $this->logic->trandformListColumn($resultData['data'],['agent','site','auth']);
         return $this->success(['data'=>$data,'totalRow'=>$resultData['total']]);
     }
+
+    // 渠道按日分析
+    public function getAgentDayDataList(Request $request){
+        $where = $request->more([
+            ['game_id', ''],
+            ['reg_date', ''],
+            ['media_id', ''],
+            ['agent_id', ''],
+            ['agent_name', ''],
+            ['site_name', ''],
+            ['site_id', ''],
+            ['auth_id', '']
+        ]);
+        $resultData = $this->logic->getAgentDayDataList($where);
+        return $this->success($resultData);
+    }
 }

+ 134 - 0
app/v1/logic/gameLog/ChannelAnalysisLogic.php

@@ -690,6 +690,140 @@ class channelAnalysisLogic extends BaseLogic
 
     }
 
+
+    /**
+     * 渠道按日分析
+     */
+    public function getAgentDayDataList($where){
+        $params = $this->searchByAuth($where);
+        $whereSql = $this->generateWhereSql($params);
+
+         // 根据渠道名称获取渠道ID
+        if(!empty($params['site_name'])){
+            $agentData = Db::connect('db_advert')->query("SELECT id,name FROM agent_list WHERE 1=1 AND name = '{$params['agent_name']}'");
+            $params['agent_id'] = $agentData[0]['id'] ?? 0;
+        }
+
+        // 根据广告名称获取广告ID
+        if(!empty($params['site_name'])){
+            $mediaData = Db::connect('db_advert')->query("SELECT id,name FROM agent_site WHERE 1=1 AND name = '{$params['site_name']}'");
+            $params['media_id'] = $mediaData[0]['id'] ?? 0;
+        }
+
+        if(empty($params['agent_id'])){
+            $params['agent_id'] = 0;
+        }
+        $whereSql = $this->generateWhereSql($params);
+
+        // 1. 消耗表. 获取消耗金额
+        $costData = Db::connect('db_advert')->query("SELECT SUM(money) as cost FROM media_cost WHERE 1=1 $whereSql Group By tdate");
+        $costData = array_column($costData, 'cost', 'tdate');
+        
+
+        // 2. base统计数据(展示IP(ad_show_ip)、激活(install)、注册设备(reg_dev)、注册数(reg_total)、创角数(role_total)、老用户(old_login_total)、注册付费人数(reg_pay_num)、当天注册付费金额(reg_pay_total_da)、付费总金额(pay_total)、付费总人数(pay_num))
+        $baseTotalField = "
+            SUM(ad_show_ip) AS ad_show_ip,
+            SUM(install) AS install,
+            SUM(reg_dev) AS reg_dev,
+            SUM(reg_total) AS reg_total,
+            SUM(role_create_user) AS role_total,
+            SUM(old_login_total) AS old_login_total,
+            SUM(reg_pay_total) AS reg_pay_total_da,
+            SUM(pay_amount) AS pay_amount,
+            SUM(pay_total) AS pay_total,
+            tdate";
+        $baseWhereSql = $whereSql;
+        $baseTotalDayData = $this->generateYearUnionList('base_total_day_', $params['reg_date'], $baseWhereSql, $baseTotalField, 'tdate');
+        $baseTotalDayData = array_column($baseTotalDayData, null, 'tdate');
+
+         // 3. active 活跃数,次留人数
+        $activeWhereSql = $whereSql.' AND days = 1';
+        $activeWhereSql = str_replace('AND tdate','AND reg_date',$activeWhereSql);
+        $activeField = "
+            sum(active_total) as active, 
+            reg_date astdate";
+        $activeData = $this->generateYearUnionList('game_active_day_', $params['reg_date'], $activeWhereSql, $activeField, 'reg_date');
+        $activeData = array_column($activeData, 'active', 'tdate');
+ 
+        // 4. 注册充值统计(累计充值reg_pay_total, 注册总充值(扣除分成)reg_pay_amount、注册累计付费人数(reg_pay_num))
+        $regPayWhereSql = $whereSql;
+        $regPayField = "
+            sum(addup_pay_num) as reg_pay_num,
+            sum(addup_pay_total) as reg_pay_total,
+            sum(addup_pay_amount) as reg_pay_amount,
+            reg_date as tdate";
+        $regPayWhereSql = str_replace('AND tdate','AND reg_date',$regPayWhereSql);
+        $regPayData = $this->generateYearUnionList('game_reg_pay_day_', $params['reg_date'], $regPayWhereSql, $regPayField, 'reg_date');
+        
+        $regPayData = array_column($regPayData, null, 'tdate');
+
+        // 5. 拼装数据
+        // 拼装数据
+        foreach($baseTotalDayData as $key=>&$row){
+
+             $row['active'] = $activeData[$row['tdate']] ?? 0; // 次留数
+            $row['cost'] = $costData[$row['tdate']] ?? 0; // 支出
+           
+            $row['reg_cost'] = ToolLogic::getRound($row['cost'],$row['reg_total'] ?? 0); // 注册成本
+            $row['role_per'] = ToolLogic::getRound($row['role_total'],$row['reg_total'] ?? 0); // 创角率
+            $row['a_cost']  = ToolLogic::getRound($row['cost'],$row['active'],1); // 次留成本
+            $row['a_per'] = ToolLogic::getPercent( $row['active'],$row['reg_total'],1); // 次留率
+            $row['reg_pay_total'] = $regPayData[$row['tdate']]['reg_pay_total'] ?? 0; // 总付费金额
+            $row['reg_pay_num'] = $regPayData[$row['tdate']]['reg_pay_num'] ?? 0; // 总付费人数
+            $row['reg_pay_amount'] = $regPayData[$row['tdate']]['reg_pay_amount'] ?? 0; // 注册总充值
+            $row['p_cost']  = ToolLogic::getRound($row['cost'],$row['reg_pay_num']); // 付费成本
+            $row['p_per'] = ToolLogic::getPercent($row['reg_pay_num']??0,$row['reg_total'],1); // 付费率
+            $row['da_per'] = ToolLogic::getPercent($row['reg_pay_total_da']??0,$row['cost'],1); // 当天回本率
+            $row['re_per']  = (float)trim(ToolLogic::getPercent($row['reg_pay_total'],$row['cost']), "%"); // 累计回本率
+            $row['re_amount_per'] = ToolLogic::getPercent($row['reg_pay_amount'],$row['cost'],1); // 实际回本率
+            $row['arpu']    = ToolLogic::getRound($row['reg_pay_total'],$row['reg_pay_num']); // ARPU
+            $row['r_arpu']  = ToolLogic::getRound($row['reg_pay_total'],$row['reg_total']); // 注册ARPU
+            $row['pay_cost']  = ToolLogic::getPercent($row['pay_amount']??0,$row['cost']??0); // 收支比
+        
+           
+        }
+
+        // 6. 合计
+        $total = [
+            'tdate' => '合计'
+        ];
+        foreach($baseTotalDayData as &$row){
+            $total['cost'] = !empty($total['cost']) ? ($total['cost'] + $row['cost']) : $row['cost']; // 支出
+            $total['ad_show_ip'] = !empty($total['ad_show_ip']) ? ($total['ad_show_ip'] + $row['ad_show_ip']) : $row['ad_show_ip']; // 展示IP
+            $total['install'] = !empty($total['install']) ? ($total['install'] + $row['install']) : $row['install']; // 激活
+            $total['reg_dev'] = !empty($total['reg_dev']) ? ($total['reg_dev'] + $row['reg_dev']) : $row['reg_dev']; // 注册设备
+            $total['reg_total'] = !empty($total['reg_total']) ? ($total['reg_total'] + $row['reg_total']) : $row['reg_total']; // 注册数
+            $total['role_total'] = !empty($total['role_total']) ? ($total['role_total'] + $row['role_total']) : $row['role_total']; // 创角数
+            $total['active'] = !empty($total['active']) ? ($total['active'] + $row['active']) : $row['active']; // 次留数
+            // 付费人数
+            $total['reg_pay_num'] = !empty($total['reg_pay_num']) ? ($total['reg_pay_num'] + $row['reg_pay_num']) : $row['reg_pay_num']; // 总付费人数
+            $total['reg_pay_total'] = !empty($total['reg_pay_total']) ? ($total['reg_pay_total'] + $row['reg_pay_total']) : $row['reg_pay_total']; // 总付费金额
+            $total['reg_pay_amount'] = !empty($total['reg_pay_amount']) ? ($total['reg_pay_amount'] + $row['reg_pay_amount']) : $row['reg_pay_amount']; // 注册总充值
+            $total['pay_total'] = !empty($total['pay_total']) ? ($total['pay_total'] + $row['pay_total']) : $row['pay_total']; // 当天收入
+            $total['pay_amount'] = !empty($total['pay_amount']) ? ($total['pay_amount'] + $row['pay_amount']) : $row['pay_amount']; // 实际收入
+            $total['old_login_total'] = !empty($total['old_login_total']) ? ($total['old_login_total'] + $row['old_login_total']) : $row['old_login_total']; // 老用户
+            $total['reg_pay_total_da'] = !empty($total['reg_pay_total_da']) ? ($total['reg_pay_total_da'] + $row['reg_pay_total_da']) : $row['reg_pay_total_da']; // 当天注册付费金额
+           
+        }
+
+        $total['reg_cost'] = ToolLogic::getRound($total['cost']??0,$total['reg_total'] ?? 0); // 注册成本
+        $total['role_per'] = ToolLogic::getRound($total['role_total']??0,$total['reg_total'] ?? 0); // 创角率
+        $total['a_per'] = ToolLogic::getPercent( $total['active']??0,$total['reg_total']??0,1); // 次留率
+        $total['a_cost']  = ToolLogic::getRound($total['cost']??0,$total['active']??0,1); // 次留成本
+        $total['p_cost']  = ToolLogic::getRound($total['reg_pay_num']??0,$total['cost']??0,1); // 付费成本
+        $total['p_per'] = ToolLogic::getPercent($total['reg_pay_num']??0,$total['reg_total']??0,1); // 付费率
+        $total['da_per'] = ToolLogic::getPercent($total['reg_pay_total_da']??0,$total['cost']??0,1); // 当天回本率
+        $total['re_per']  = (float)trim(ToolLogic::getPercent($total['reg_pay_total']??0,$total['cost']??0), "%"); // 累计回本率
+        $total['re_amount_per'] = ToolLogic::getPercent($total['reg_pay_amount']??0,$total['cost']??0,1); // 实际回本率
+        $total['arpu']    = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_pay_num']??0); // ARPU
+        $total['r_arpu']  = ToolLogic::getRound($total['reg_pay_total']??0,$total['reg_total']??0); // 注册ARPU
+        //收支比
+        $total['pay_cost']  = ToolLogic::getPercent($total['pay_amount']??0,$total['cost']??0);
+
+        $resultData = ['data'=>array_values($baseTotalDayData),'totalRow'=>$total];
+        return $resultData;
+    }
+
     /**
      * @return void
      * 大盘数据(没有权限)